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LAist Interview: Fette

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Dear Reader,
This is my last LAist Interview. I have appreciated all your feedback, but I'm especially grateful to all the interviewees who graciously gave me their time and knowledge. Writing this feature validates my belief that everyone in LA has a fascinating story to tell and an interesting opinion to share.

I'm confident that Tony will lead LAist on to bigger and better things, including more riveting interview features. It's been a fun ride and I wish all of you the best. Now, on with the interview:

If Caryn Coleman of, Fumiko Amano, publisher of the AtelierZero events list, and Shana Nys Dambrot, LA-based managing editor of Artkrush/Flavorpill are mouthpieces for the LA online art community, then Fette, owner of LA art photo-blog: The Flog, is its eyes.

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A recent transplant from France, Fette is a visual artist who has established her studio, called The Filth, in Venice, California. When she's not creating surreal hand rendered images, she's visiting art galleries and studios all over Los Angeles in order to document the region's exploding art scene on her multi-media website, which she's named The Flog. She regularly posts striking images of works on display at various galleries and studios as well as interviews with artists themselves.

Fette has just landed a gig as LA editor of NYArts Magazine. We look forward to reading more of her reviews and interviews in print as well as online.

Age and Occupation:
I am 25. I am a freelance illustrator, a visual artist and the editor of The Flog. I started this website as an ode to my new permanent resident status. Since then I have been involved in more and more projects. So I also write for magazines and I am now the editor of the new LA section of NYArts Magazine. I have recently started curating shows and I am also presently insanely busy working on a new project for October!

How long have you lived in Los Angeles, and which neighborhood do you live in?
I have been living here for a year and a half as a permanent resident, and prior to that I was making love trips back and forth between France and LA. I'm currently living in Venice, a neighborhood I've stayed in most of my time here. I will be moving soon to Culver City, in the belly of the beast.

Can you tell me why you started the Flog? Why the visual blog medium? What can it do that text cannot?
When I was finally able to stay in LA continuously, and not by blocks of 90 days, I could start paying attention to what was taking place in the city in advance. Knowing that I could go see all these shows, I thought that I should keep track. Although I posted a public website, the intent was more personal and was simply to remind me of the shows I would see. In this way, I never felt like writing anything because the images were there to help remind me the overall experience. I wanted to keep the site very simple, the photographs of the pieces, the name of the artists and in which galleries they appeared. I see the website as a curatorial practice. What I post is what I find relevant. I don't take photographs from all the exhibitions I attend. I only post the shows, and the pieces from a show, that I found compelling.