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Do You Use RSS?

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A report released this week said that 70% of technology sector companies are not using RSS, or Really Simple Syndication, to communicate with website visitors. But if you, like said tech companies, are not using RSS, it's likely you a) don't really understand RSS or b) haven't taken a leap of faith into the wonderful world of RSS.

RSS is a pretty sweet tool to use on a daily basis. Basically, instead of visiting a handful of your favorites sites everyday to see what's new and updated, you visit one site, your RSS Reader, and all your favorite sites are loaded into one clean space (personally, we're fans of Google Reader).

For example, if you like to read the LA Times Food section and that section only, they have a feed just for that. You can also keep up to date with the state's ongoing business via their relatively new topic specific RSS subscriptions (air quality, education, DMV). Most news and information sites, if they're smart, have RSS and marked by a symbol like this:


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