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This is an archival story that predates current editorial management.

This archival content was written, edited, and published prior to LAist's acquisition by its current owner, Southern California Public Radio ("SCPR"). Content, such as language choice and subject matter, in archival articles therefore may not align with SCPR's current editorial standards. To learn more about those standards and why we make this distinction, please click here.

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Los Angeles Magazine Chooses Its Side

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I live in East Hollywood. I get my mail at the Los Feliz post office. The neighborhood sign near my apartment says Little Armenia. My zip code says 90027.

You'd think a magazine called Los Angeles would know which part of the LA I lived in.

But perhaps the publication is outsourcing its subscription-hustling duties to the same guys covering the Pasadena city council meetings because not only did Los Angeles mail me an offer specially designed for those in and around the 310, but they stereotyped Santa Monica, West LA, Venice, and Brentwood so poorly it makes me wonder if it's a joke.

"Living on the Westside is more than a daily dose of celebrity sightings... It's also knowing who's the best holistic vet, where to go for organic baby clothes, what store carries 400,000 bottles of wine, and the location of a magical oasis where you'll find private gardens and swans named after Greek gods."

Wait, are Westsiders that ridiculously lame that they care what the names of swans are? If they are then maybe they do need a discount to a magazine that doesn't know where 90027 is. Although I am a huge fan of magazines, this fair city, and bargains, I think I will pass on this offer.

Besides, once they discover I don't live anywhere near the 405 (generally considered the dividing line between east and west) and am, in fact, East of the 101 - closer to Downtown than Westwood, I wouldn't be surprised if they charged me full price, as they seem to want to do to the rest of us on the Eastside.

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