The LAist Interview: Laurie Pike
Los Angeles based-editrix Laurie Pike shares her insights about living in Los Angeles and how she manages to tirelessly explore the city. Laurie is singularly well qualified to share the scoop about what's damn good in this town, given her extensive resume which includes editorial stints at Glue magazine and Movieline, as well as freelance contributions to Los Angeles Magazine, Los Angeles Times, LA Weekly, and British Vogue. In addition to writing for print and online publications, Laurie has also written and produced for television news programs. She is currently Editor-in-Chief of LA.com. 1. Age and Occupation:
Still kicking. Editor-in-Chief of LA.com.
2. How long have you lived in Los Angeles and in what neighborhood do you live?
9 years. Rampart.
3. Where are you from?
4. You've had an interesting career in various types of print and televised media. What attracted you to the world of online media?
It has the combination of immediacy, humor, independence, nuance, usability and freakiness that was hard to find in TV and print.
5. What are the most significant differences between being Editor-in-Chief of LA.com and editing a print publication?
Immediacy, humor, indepen...oh, sorry.
The most significant differences are:
1. I can be first with a story more often.
2. I am not limited in volume of content that I can publish.
3. I consider the user's experience with a whole different set of criteria. Magazine reading is passive, so as a magazine editor, for glossies at least, you create beautiful escapist environments. Web surfing is more active, so you aim to create an interactive experience that's multi-level. There's more science to it.