Support for LAist comes from
We Explain L.A.
Stay Connected

Share This

This is an archival story that predates current editorial management.

This archival content was written, edited, and published prior to LAist's acquisition by its current owner, Southern California Public Radio ("SCPR"). Content, such as language choice and subject matter, in archival articles therefore may not align with SCPR's current editorial standards. To learn more about those standards and why we make this distinction, please click here.


Oh lordy, do we really get H&M x2?

We need to hear from you.
Today, put a dollar value on the trustworthy reporting you rely on all year long. The local news you read here every day is crafted for you, but right now, we need your help to keep it going. In these uncertain times, your support is even more important. We can't hold those in power accountable and uplift voices from the community without your partnership. Thank you.

We've kept mum about the supposed H&M coming to Pasadena because, well, we were too frightened to believe. What if we got our hopes up only to have them dashed by the evil retail god?

But now we have reached acceptance. H&M is coming to Pasadena. And H&M is coming to Hollywood, too. H&M is the fashion retailer for the broke-ish hipster, the shopping-savvy, the people who don't care about being hip but don't want to dress in Banana Republic, either. It's rumored that before the models are off the European runways, H&M is shipping knockoffs to its stores. H&M is retail heaven, as far as we're concerned, and it's coming to us. To us!

We've gone to New York for H&M. We know of people who've flown to San Francisco for H&M. And now we'll even go to Hollywood and Highland for it. That's how much we love you, H&M.

Most Read