3 Proposals to Kill Mobile Billboards in L.A.
Thanks to a law signed by Governor Arnold Schwarzenegger earlier this month, cities now have the power to ban mobile billboards, and Los Angeles, which pushed the issue with state legislators, will be no exception. Today a city council committee (.pdf) will discuss three motions that could spell out the death for the unhitched trailers that display ads throughout the city, mostly in the San Fernando Valley.
The three proposals are:
- Directing city departments to create an enforcement plan if a mobile billboard ban is approved.
- Increasing the penalty for illegally parking an unhitched trailer on a city street.
- Issuing business licenses with the condition the business will not use mobile billboard advertising.
Opponents of mobile billboards say they add blight to neighborhoods, consume parking spaces and can be a public safety hazard when blown over by wind. Proponents behind them promise to fight any ban in court.