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Food

Is Dunkin' Donuts Considering California Expansion?

dunkin-donuts-donut.jpg
Photo by Qfamily via Flickr

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We know that the beloved franchise Dunkin' Donuts has been eying territory in the Western U.S., but can we really say they are seriously considering a California comeback?

"Is Dunkin' Donuts finally returning to California?" asks local blog (and DD fan) LA Snark. The link-trail offered takes us to a piece Tuesday in the Boston Business Journal, which looks at the chain's push to get "franchisees in Nevada, Kansas and Texas" for 2014 openings. So what does this has to do with California?

The Biz Journal suggests that the recent opening of a DD on Camp Pendleton (accessible for civilians, too!) is a testing of the waters in our state, but links back to a February item when a DD rep put a firm cap on the rumor that the donut and coffee shop was warming up for a chorus of "California here I come!"

In February, Michelle King, director of global public relations at Dunkin’ Brands, said:

“It will be sometime before we consider expanding into California. We recognize there is high demand for Dunkin’ Donuts on the West Coast, as evidenced by the fact that California is the No. 1 state for sales of our bagged grocery coffee. We will enter the market once our infrastructure is established to meet the demands of our guests.”

King said pretty much the same thing in May, noting that the Pendleton location was unique for them, and part of their efforts to open up on military bases around the nation.

So, Californians, you may have to cool your heels a bit longer before you can get your Coolatta here.

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