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Some insects, a catapult, and some little tiny pies
You may already be aware that there is a major bee die off going on right now, threatening the bulk of the US fruit and vegetable supply. Let's hope that this awesome video was made during happier times for the honey bee, and that no bees were harmed during the making of the video.
Using a complex system of live insects, models, droplets of liquid and lots of pies, director Richard De Aragues has shot a jaw dropping ad spot with the Viral Factory and Mad Cow Films for Samsung.
Enjoy! ©
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Right now, LAist has lost $1.7M in annual funding due to Congress clawing back money already approved. The support we receive from readers like you will determine how fully our newsroom can continue informing, serving, and strengthening Southern California.
If this story helped you today, please become a monthly member today to help sustain this mission. It just takes 1 minute to donate below.
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