Seven Questions with Gabriel Landau and Ron Eigen, Two Guys Behind a Successful LA-Based Web Video Company
LA has a diverse cast of characters. Whether it's the characters with stirring stories or interesting occupations or the people who are just simply characters, this town has them all. In an effort to get to know some of those characters a little better, we've created "Seven Questions with..." If you have a suggestion for a future Seven Questions subject send us an email.
Today's subjects are Gabriel Landau and Ron Eigen, partners in LA based production company - Diligent.
Ron and Gabe run Diligent, a new kind of production company that creates branded entertainment, original programming, and online experiences. They work with brands, agencies, and distributors to create engaging work that gets audiences talking, laughing and sharing with their friends.
With their shop set up in Silverlake, Diligent has worked with Hollywood studios and entertainment brands seeking to enter into the digital space although, they haven’t stopped there. They have clients including: Sprint, Fremantlemedia, Sony, Captain Morgan, The Natural History Museum, and Herbal Essences, amongst others producing web serials, viral videos, and integrated campaigns.
In between producing two new web series for two undisclosed brands with undisclosed distribution partners (those Non-Disclosure Agreements are tight!) and developing a TV show with Alta Loma, Ron and Gabe exchanged emails with LAist, to tell us how they got started, brag about going to the Playboy Mansion and school us on what it takes to make a successful viral video (hint: babies and/or scantily clad women).