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LA Tech, Party People Flock to SXSW Interactive

SXSW Interactive 2009
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By the time dozens of LA-based bands descend on Austin for South by Southwest next week, LA's greatest freaks and geeks will have already mad an impact at SXSWi. The interactive component of SXSW, which begins tomorrow (along with the opening of SXSW Film) is a long weekend packed with panels and conversations regarding the future of new media, technology, and entertainment. Now in its 16th year, SXSWi has grown more notable in recent years for the sheer number of happy hours and parties (at least 85 at last count) that span the 5-day conference with product launches flowing as freely as the beer.

LA's tech community has grown into a successful community of startups and entrepreneurs that has caught the eye of venture capitalists and media moguls alike. How? If you're at SXSWi, you'll learn all about it at Saturday's discussion with Andrew Warner and Sloane Berrent (yes, THAT Sloane)!