WeHo Wants To Bring Color (And Business) To All Those Empty Storefronts
Drive around L.A.’s usually bustling commercial centers of late and you’ll see empty storefronts and “for lease” signs — evidence of the COVID-19 pandemic’s devastating impact on local businesses.
A less visible but no less significant casualty of the pandemic has been many artists’ livelihoods due to a lack of in-person audiences. Now the city of West Hollywood has come up with a plan to unite the two struggling sectors by inviting local artists to display their work in empty storefronts.
The Windows of WeHo program aims to extend a helping hand to the local artist community while also bringing light, color, and hopefully business to struggling stores, according to Rebecca Ehemann, West Hollywood’s acting arts manager:
“We’ve heard that over 95% of our artists are reporting a loss of income. And in the creative city, you know — a city full of creatives, artists, actors, performers — that number is significant, because artists are small businesses.”
Ehemann spoke with our newsroom's local news and culture show, Take Two, which airs on 89.3 KPCC.
LISTEN TO THE FULL INTERVIEW: