This is an archival story that predates current editorial management.
This archival content was written, edited, and published prior to LAist's acquisition by its current owner, Southern California Public Radio ("SCPR"). Content, such as language choice and subject matter, in archival articles therefore may not align with SCPR's current editorial standards. To learn more about those standards and why we make this distinction, please click here.
King Taco Unleashes Wrath Upon Similarly-Named East Coast Taquería
King Taco is displeased with the way some of his competitors are behaving. Owners of the prominent L.A. chain found out that a taquería in Chelsea, a small city near Boston, is operating under the too-similar-for-comfort name King Tacos, and has sued the East Coast eatery for trademark infringement.
Massachusetts business website Mass. Market reports that King Taco originally sent King Tacos a cease-and-desist letter in January, and was promised by King Tacos that action would be taken. When none was, lawyers for King Taco filed suit.
This is despite the fact that King Taco has no locations in Massachusetts -- or east of the Mississippi, for that matter. Owners of the local joint still felt that their trademark was being infringed:
King Taco’s lawsuit, filed May 4 in Boston federal court, says the California company intends to add restaurants in other states nationwide, although it gives no details about any rollout. The suit also claims the King Taco restaurants are widely-known across the country, especially to people in the Mexican restaurant business.
No public response has yet been made by the Chelsea taco purveyor.
How to get the best eggs in town without leaving your yard.
Beautiful views aren't the only thing drawing Angelenos to the region
Gab Chabrán reflects on growing up in L.A. in a Latino home that doesn't celebrate Thanksgiving and the traditions they formed instead.
Oklahoma-style smash burgers and Georgian dumplings make for some excellent cheap bites in Glendale
Husband and wife Felix Agyei and Hazel Rojas combine food from their heritages, creating a marriage of West African and Filipino cooking
Baby Yoda cocktails. Boozy Dole Whips. Volcanic tiki drinks. If you can dream it, they're probably mixing it somewhere on property.