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Battling Vaccine Miscommunication Among Firefighters

Firefighters at the Bear fire in Sept. 2020. (Josh Edelson/AFP via Getty Images)
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Even though firefighters were some of the first to be offered a COVID-19 vaccine, many are still refusing to get it.

That's a problem, given that they're regularly exposed to people infected with the virus and there have been big outbreaks at firehouses in recent months.

But one local fire department is turning to behavioral science to battle misinformation driving the vaccine hesitancy. And it might be working.


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