Photo, Video: Nick Cannon Dons Whiteface In Lame Attempt To Promote New Album 'White People Party Music'

Imagine if Nick Cannon decided to promote his new album by donning whiteface and calling himself "Connor Smallnut" as his alter ego as a white hipster. Oh wait, that's real life—and he needs some better material for comedy.

In a publicity stunt to promote "White People Party Music" (which is sadly the real title of his album) that drops on April 1, the singer has been posting photos and videos on his Instagram since Sunday of his new look. And it really just feels like sophomoric humor. There's no wit or charm to it like how other comedians like Dave Chappelle and Eddie Murphy have done with whiteface in the past.

Captioning one of his photos, he wrote: "It's official... I'm White!!! #WHITEPEOPLEPARTYMUSIC #Wppm in stores April 1st!!!!!!Dude Go Get It!!!Join The Party!!!! #GoodCredit #DogKissing #BeerPong #FarmersMarkets #FistPumping #CreamCheeseEating #RacialDraft "Bro I got drafted!!""

In one of the videos shot in front of the Staples Center, he's wearing big-framed glasses with a plaid shirt and beanie. While a man raps, he says in a surfer accent, "This guy's good, bro." Seriously, where's the humor or joke in that boring sentence? Do better, Cannon!

Even on Twitter, he can't seem to crack a good joke and even attempts to make a reference from old school 2000 film, Dude, Where's My Car?:

Facepalm.