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Developer Hopes Calling City of Industry NFL Stadium Site "Grand Crossing" Will Make People Like The Project

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Who wants to hang out, drink beer, and root for their team in a place called "Industry"? The National Football League seems to think not very many, since they've begun to refer to their proposed stadium site in the City of Industry as "Grand Crossing," according to the AP.

In a recent interview, John Semcken, the vice president Majestic Realty Co., who are planning the stadium in Industry, said he thinks a NFL team could easily come to Los Angeles in 2012, play their first year at the Rose Bowl, and then move to the venue at "Grand Crossing," according to Bloomberg.

Smecken says he thinks the name Grand Crossing would be "better received," than Industry, says the LA Business Journal.

Industry, which was incorporated in the late 1950s, is, in fact, an area long-tied to the railroads, as their City's site explains: "When the boundaries for the proposed city were drawn-up they enveloped an area of about five square miles in a long, narrow strip basically between the Union Pacific and Southern Pacific Railroads." Then, however, it was less a "Grand Crossing," and more a booming area of, well, Industry.

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