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Caleb Kaltenbach was shocked when he discovered his local Costco in Simi Valley had labeled Bibles as fiction. Like many people do in this the age of social media, he took to Twitter to share his ire.
Kaltenbach, pastor at Discovery Church, came across the Bibles while shopping for a gift. He tweeted the picture on Friday with the comment: "Costco has Bibles for sale under the genre of FICTION Hmmmm..."
His congregation didn't like that.
Not surprisingly, word of the fiction label spread quickly on the Internet, sending Kaltenbach to local and national TV broadcasts, including Fox News, which labeled its segment "50 Shades of Fiction?" and the accompanying article as "Costco -- the Bible is fiction."
"It’s caused a lot of controversy, it’s caused a lot of conversation, which I think conversation is good," Kaltenbach told KCBS-TV.
Costco has issued an apology to Fox News, saying a distributor had "mislabeled a small percentage of Bibles" before sending them to the store.
"However, we take responsibility and should have caught the mistake. We are correcting this with them for future distribution," Costco said. "In addition, we are immediately relabeling all mislabeled Bibles. We greatly apologize for this error."
Costco has Bibles for sale under the genre of FICTION
— Caleb Kaltenbach (@calebwilds) November 15, 2013
Hmmmm...... pic.twitter.com/mLZVogkSfd
