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City Councilman and City Attorney candidate Jack Weiss held a press conference yesterday to announce a tougher stance on enforcement of illegal billboards. “Because supergraphics are so profitable, full penalties must be brought to cut into the flow of profits and give enforcement some teeth,” he said. As Curbed LA explained, supergraphics on buildings pose a fire danger. Let's say a fire happens on an upper floor of a building, but there's a 5,000 pound supergraphic covering the windows. Well, that doesn't work if firefighters need use ladders and climb through windows. An online database will be built soon so the public can report and upload photos of illegal signs.
