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Crazy Video Shows Dust Devil Wreaking Havoc At Rose Bowl, Injuring 3

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A sudden 'dust devil' hit the fanfest area outside the Rose Bowl in Pasadena today, sweeping up pop-up tents and injuring three people.

While the video posted to YouTube initially identified the incident as a tornado, Ryan Kittell of the National Weather Service said it looks more like a 'dust devil,' KTLA reports. He said that a lingering cold front had resulted in strong winds throughout SoCal.

The video shows people screaming and running away from the wind as it moves. One of them is in a Chick-fil-A cow costume.

Three people sustained minored injuries and a fourth person hurt a finger, but all were treated at the scene, according to Pasadena Fire Department spokeswoman Lisa Derderian.

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Warning: There are a few expletives uttered in this video.