SoCal-Based Social Networking Site Plants a Tree for Each Sign Up

Just what we all need: One more social networking site to sign up for, one more profile to make, quirky picture of ourselves to upload, badge to import to our blog. Except Irvine-based Greenwala is a social networking site that gives something important back to the world with each new member.The site has launched a Million Tree Challenge, and they pledge to "plant a tree for every new member who joins this year, with a goal of creating a million-member community engaged in the green revolution." The site's founder, Rajeev Kapur, says he wants to see the site "exceed one million members by the end of this year," and that the membership's "legacy will be the steady growth of one million planted trees combating deforestation of the rainforests around the world."

The site, which launched last fall, aims to network people "who help others live a greener lifestyle by sharing their knowledge, green experiences and actions with friends, family and the world. Greenwala members can read expert articles, post comments and blogs, join or start groups, find new friends and more." If that's you, sign up and be part of the million trees added to the earth.

(h/tOC Register's Small Business blog)