LAist is part of Southern California Public Radio (SCPR), a member-supported public media network. Hear our news on-air at our partner site:
This is an archival story that predates current editorial management.
This archival content was written, edited, and published prior to LAist's acquisition by its current owner, Southern California Public Radio ("SCPR"). Content, such as language choice and subject matter, in archival articles therefore may not align with SCPR's current editorial standards. To learn more about those standards and why we make this distinction, please click here.
To draw attention to World Water Day yesterday, and to raise awareness about how meat production and consumption affects water usage, models from PETA stripped down and lathered up in a stunt that was situated on the sidewalk in Hollywood. The sight of the unusual scene was so distracting for one motorist, however, reports CBS2, that he "plowed into the car in front of him."*
According to PETA, "by giving up just one pound of meat, Americans can save up 2,463 gallons of water - or six months of shower water." The meat industry folks, of course, say that it's a matter of perspective, and that the industry is working to reduce water usage because of its high cost. PETA, of course, advocates a vegan diet.
*More of a fender-bender bump, but hey!