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LA Beerathon Wants to Come Back, Despite Last Year's Failure

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Beer (Photo by lindsey gee via the Creative Commons on Flickr)
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Last year the LA Beerathon sold tickets promoting an event promising beer at 26 locations for $55. But the reported 4,000 would-be beer marathoners were disappointed to find out at the last minute that the state shut the event down.

But the LA Beerathon folks announced on Facebook they want to give it another try this year—if the state will let them. This time they said they won't promise anything until they get the state's full approval:


Last year was rough. We had our fun in other cities - New York, Boston, Savannah, Houston, and DC - but it wasn't the same. We tried our best to move on. We can't. We just love you too damn much.

So, we wanted to send you a little note and let you know that we haven't given up. Today, we announce that we have formally restarted our bid for a new LA Beerathon. We are working with the powers that be to make sure nothing like last year happens ever, ever again.

We promise you a great event and appreciate the outpouring of support we received since the event was cancelled last year. We also promise all ticket purchasers from last year a discount to make up for the trouble, and want to let you all know that we will not be using Front Gate Tickets this time.

As soon as we have "Official Approval" we will let you know here!


Some would-be participants from last year were excited about the prospect. Others were wary and reported feeling burned: "Here's to hoping that things work out. I'd love to make it this year, but I lost a lot in non-refundable hotel costs b/c of the last-minute cancellation last time. What's the scoop on how you'll be getting around the "no free beer" issue that stopped it from happening last year?"Related:
Can You Drink 26 Beers at 26 Bars? The 1st Ever L.A. Beerathon Is the Sport for You!
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Why L.A.'s 1st Ever Beerathon Got Canceled