Support for LAist comes from
We Explain L.A.
Stay Connected

Share This


Taco Bell Just Proved They Understand Their Stoner Demographic

Stories like these are only possible with your help!
You have the power to keep local news strong for the coming months. Your financial support today keeps our reporters ready to meet the needs of our city. Thank you for investing in your community.

Oh boy oh boy oh boy oh boy.Taco Bell, who knows their audience all too well, is at it again. Instead of testing the limits of your bowels with loads of hot sauce, cheese, and beans, they're gonna do it with some insane sugary goodness. On Thursday, they unveiled their newest creation: Cap'n Crunch Delights.

Quite simply, they're Cap'n Crunch Crunch Berries-flavored donut holes ("with the familiar flaming pink color not found in nature," as described by Nation's Restaurant News) injected with sugary, gooey milk frosting on the inside and dusted with Cap'n Crunch crumbs on the outside. As FoodBeast puts it, "It's pretty much fast food cereal."

"We feel like it will appeal to what we call 'kid-ults,' or the kid-adults out there," said Amanda Clark, Taco Bell's senior director of marketing. If you're intimately familiar with Taco Bell's breakfast menu (and who isn't), you'll recognize them as a colorful spin on the Cinnabon Delights, the cinnamon roll donut holes.

Unfortunately for you kid-ults out there these are so far only available in Bakersfield as Taco Bell tests them out. I don't know about you, but I have a feeling they'll do well enough to eventually reach other markets. But if you and your buddies do decide to road trip into Kern County for these sugar bombs of nostalgia, they won't cost you much after you blow most of your money on gas. They're two for $1 or four for $1.69.