Support for LAist comes from
We Explain L.A.
Stay Connected

Share This

News

Exclusive Interview with Saatchi & Saatchi Regarding Those Doc Martens Ads Featuring Dead Punkers

LAist relies on your reader support, not paywalls.
Freely accessible local news is vital. Please power our reporters and help keep us independent with a donation today.
5b2c63014488b30009283d78-original.jpg

Recently the British company behind Doc Martens boots hired the famous ad company Saatchi & Saatchi to put together an advertising campaign that featured four dead punk rock heroes in Heaven wearing nothing but a sheet and a pair of the iconic combat boots.

The ads were placed in a UK publication in April called Fact Magazine, which is often found given away for free at British record stores and clothing shops.

Controversy erupted when a Saatchi employee allegedly emailed the ads to bloggers here in the United States who cried blasphemy - and worse. Infact the widow of one of the dead rockers, Courtney Love, complained that she had given no permission for the companies to use the image of her deceased husband, and said the ad was something that he would have never approved of if he were alive.

Support for LAist comes from

Yesterday Doc Martens sent out a statement saying that they had fired Saatchi, which we posted. Last night Saatchi emailed LAist their side of the story and agreed to answer a few of our questions.

Their statement, followed by our questions and their answers, after the jump.