Pharrell Dances Through Los Angeles In Music Video That Lasts 24 Hours
Pharrell's single, "Happy," may only be about four minutes long, but the music video has become the world's first to feature a full 24 hours of footage.
Until now, the reigning champion was Michael Jackson's "Ghosts," according to Yahoo!.
Once the video begins, you can scroll through using what looks like a clock or dial and the scene will change accordingly. Pharrell himself makes an appearance every hour.
If video starts around 8 a.m., for example, you'll find him singing and dancing at the L.A. River in his smiley face tee with the sun shining over his head. After the single finishes, it starts again but the next time wee see Pharrell is around 9 a.m. under a bridge near 300 S. Grand Ave.
By nightfall, you'll find people all over the place -- including a person in a chicken suit proudly strutting his (or her) stuff at a grocery store. That's around 8:49 p.m. Trust us, you'll want to see that part.
It seems the video corresponds with whatever time you click on it. For example, we refreshed around 12:35 p.m. and found the clock jumped to the same time, showing a woman in a coral-colored sweater shaking it down the street. For your viewing pleasure, there's also a minion from Despicable Me around 4:40 in the afternoon; "Happy" was part of the Despicable Me 2 soundtrack.
If you look closely, you'll even find a few celebrity cameos (ahem, Steve Carell).
Check out the full video here and get happy. See the chicken suit in action below: