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West Hollywood lowers speed limits: Where to look for new signs and how to avoid a ticket

The city of West Hollywood is in the process of reducing the speed limits of many of its roads, from major thoroughfares to small residential streets.
The move is based on a recommendation from West Hollywood's Target Vision Zero Action Plan, part of a national and international effort to cut the number of deaths on roadways.
The change:
- Major streets: from 35 mph to 30 mph
- Smaller commercial streets: from 30 mph to 25 mph
- Narrow residential streets: from 25 mph to 20 mph
The new 30 mph speed limit will apply on several well-known roadways such as Sunset Boulevard, Santa Monica Boulevard, Melrose Avenue, Beverly Boulevard, Fountain Avenue, La Cienega Boulevard, San Vicente Boulevard, Crescent Heights Boulevard, and La Brea Avenue.
A new 25 mph speed limit will apply to Robertson Boulevard, Almont Drive, La Peer Drive, Holloway Drive, and Vista/Gardner Street.
A new 20 mph speed limit will apply to Nemo Street, Harland Avenue, Keith Avenue, Lloyd Place, Elevado Street, Norma Place, Dicks Street, Betty Way, Sherbourne Drive, Shoreham Drive, Wiley Lane, Phyllis Avenue, and Vista Grande Street.
In all, 28 streets in West Hollywood will have lower speed limits, so keep an eye out for the new signs, especially if you enter the area from the same streets in the city of L.A. or Beverly Hills, which may not have those lower limits.
The city government is making the change after Assembly Bill 43 became law in 2021 and gave municipal leaders more power to cut speed limits.
West Hollywood leaders say data from the National Association of City Transportation Officials show that reducing speed limits on city streets significantly reduces the likelihood a person hit by a driver will die. Additionally, cutting speed limits reduces fatal crashes between drivers.
Speeds may drop even more. Officials say they’ve hired a traffic engineer to study whether to create new street categories such as safety corridors, high-pedestrian and bicycle-activity corridors, or business-activity districts to cut speed limits even more.
Bottom line: Check the speed limit signs because they are changing. It’s all about saving lives and preventing injuries and crashes.
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