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The Rose Bowl is Getting a $152 Million, 3-Year-Long Facelift

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The Rose Bowl, July 2010 (Lindsay William-Ross/LAist)

The Rose Bowl, July 2010 (Lindsay William-Ross/LAist)
Pasadena's iconic stadium is set to get a massive makeover, according to abc7, with a $152 million price tag.

The stadium, opened in 1922, is one of the oldest venues for football in the nation. Some beloved aspects of the facility won't be touched, like the neon sign, however, there are plenty of changes that will take place inside.

"The number of luxury seats will be increased to 2,500 from 550," explains CBS. "The site of the annual Rose Bowl game also will get a new scoreboard, safety improvements, more restrooms and more concession stands."

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In order to ensure the game schedule is not disrupted the construction will take place in three phases, the first of which will begin in January 2011. The renovation should be completed by the summer of 2013, and will be paid for principally by bonds issued by the City of Pasadena, with the assistance of federal stimulus funds and "money from the Tournament of Roses and profits from previous games."

The renovation was approved the same day the City gave the go-ahead to a 30-year extension on the lease agreements between the historic venue and UCLA and the Tournament of Roses.