This story is free to read because readers choose to support LAist. If you find value in independent local reporting, make a donation to power our newsroom today.
The 2024 Super Bowl becomes the most watched NFL championship in history
A San Francisco 49ers fan reacts while watching a telecast of NFL football's Super Bowl 58 on a screen outside the Chase Center in San Francisco on Sunday, Feb. 11, 2024.
(
Noah Berger
/
AP
)
Sunday's game was the most watched Super Bowl in history.
About 123.4 million people tuned in across several platforms, including CBS, Paramount+, Univision and Nickelodeon, which featured commentary from SpongeBob SquarePants and friends. All together, more than 200 million people watched at least some part of the game, according to CBS, which cited Nielsen and Adobe Analytics data.
The Kansas City Chiefs became back-to-back Super Bowl champs Sunday after defeating the San Francisco 49ers 25-22 in overtime.
Viewership was up 7% from last year's championship game, which at the time held the record for the most watched Super Bowl.
Sunday's game also was the most watched television broadcast for a single network, CBS said.
Approximately 2.2 million people tuned into the game on Univision, making it the most viewed Spanish language broadcast of the Super Bowl, CBS said.
Several factors likely contributed to the high viewership. Earlier this month, Nielsen expanded its availability of "out-of-home" viewership counts – which include audiences at airports, hotels, bars, etc. – to all 50 states.
Sponsored message
Additionally, the game went into overtime and, as throughout much of the season, Taylor Swift, who is dating Chiefs tight end Travis Kelce, was present at the game.
Copyright 2024 NPR. To see more, visit https://www.npr.org. 9(MDA1OTI3MjQ5MDEyODUwMTE2MzM1YzNmZA004))
You come to LAist because you want independent reporting and trustworthy local information. Our newsroom doesn’t answer to shareholders looking to turn a profit. Instead, we answer to you and our connected community. We are free to tell the full truth, to hold power to account without fear or favor, and to follow facts wherever they lead. Our only loyalty is to our audiences and our mission: to inform, engage, and strengthen our community.
Right now, LAist has lost $1.7M in annual funding due to Congress clawing back money already approved. The support we receive from readers like you will determine how fully our newsroom can continue informing, serving, and strengthening Southern California.
If this story helped you today, please become a monthly member today to help sustain this mission. It just takes 1 minute to donate below.
Your tax-deductible donation keeps LAist independent and accessible to everyone.
Right now, LAist has lost $1.7M in annual funding due to Congress clawing back money already approved. The support we receive from readers like you will determine how fully our newsroom can continue informing, serving, and strengthening Southern California.
If this story helped you today, please become a monthly member today to help sustain this mission. It just takes 1 minute to donate below.
Your tax-deductible donation keeps LAist independent and accessible to everyone.
Senior Vice President News, Editor in Chief
