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Puppy Chow! With Phydough, Food Trucks Go to the Dogs
It's official: Food trucks have gone to the dogs. Well, actually, you can take your dog to a truck that launches January 8th that will sell dog cookies, ice cream, and bake-at-home dough. Give a hearty paw-shake to the Phydough Truck. If the idea of cookies and ice cream from a truck sounds like the territory of LA food truck veterans Coolhaus, that's because Phydough Truck is their pet project.
Their dough and cookies are made in small batches with organic, human-grade (artisanal, when possible) ingredients sourced from local farmers, artisanal vendors, and markets like Whole Foods. (And, yes, there's bacon.) Similar to how Coolhaus names their concoctions after architectural persons and places, their Phydough concoctions are loved by pooches in their "family of dogs." Perhaps your man's best friend would like to lick up what "The Hamilton" loves (peas, yogurt, and PB & Bacon ice cream) or "The Georgie" chows down on (apple cinnamon and foie gras ice cream). Cookies will cost you $5 for 3, $8 for 6 or $15 for a dozen; take-home doughs are $10; ice cream is $2 a scoop, or a sandwich for $4.
The truck rolls out Saturday, January 8th at the Americana at Brand as part of Gigi's Farmers' Market. Keep track of @PhydoughTruck for your puppy's posh chow on Twitter.
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