Support for LAist comes from
We Explain L.A.
Stay Connected

Share This

This is an archival story that predates current editorial management.

This archival content was written, edited, and published prior to LAist's acquisition by its current owner, Southern California Public Radio ("SCPR"). Content, such as language choice and subject matter, in archival articles therefore may not align with SCPR's current editorial standards. To learn more about those standards and why we make this distinction, please click here.

Arts and Entertainment

Photos: There Was A Life-Size Pac-Man Maze In The Fashion District Yesterday

Today on Giving Tuesday, we need you.
Dear reader, we're asking you to help us keep local news available for all today on Giving Tuesday. Your financial support keeps our stories free to read, instead of hidden behind paywalls AND will be matched dollar-for-dollar! Let your support for reliable local reporting be amplified by this special matching opportunity. Thank you for investing in your neighborhood.


Apparently, Bud Light built a life-sized Pac-Man maze in downtown Los Angeles for a Super Bowl commercial. And to be totally honest, this maze looks pretty cool. The maze was part of an ongoing campaign called "Up for Whatever" that's meant to make the domestic beer appear cool and hip to millennial drinkers, Chicago Tribune reports. The 60-second commercial is called "Coin" and features a man who will receive a message on a beer bottle to go outside. He will then be given a giant coin, which when put in a giant slot will activate the life-size game.

The LA Fashion District newsletter sent out some aerial shots of the maze set up in a parking lot near 9th and Main Street. Here's what it looked like lit up at night:

Is this available for parties?

Support for LAist comes from