With our free press under threat and federal funding for public media gone, your support matters more than ever. Help keep the LAist newsroom strong, become a monthly member or increase your support today.
This is an archival story that predates current editorial management.
This archival content was written, edited, and published prior to LAist's acquisition by its current owner, Southern California Public Radio ("SCPR"). Content, such as language choice and subject matter, in archival articles therefore may not align with SCPR's current editorial standards. To learn more about those standards and why we make this distinction, please click here.
The Super Bowl Is Coming To L.A. In 2021
End zone view of the field at the Rose Bowl during pre-game festivities prior to Super Bowl XXI between the Buffalo Bills and the Dallas Cowboys on January 31, 1993 in Pasadena, California. (Photo by George Rose/Getty Images)
Only months ago, L.A. was still being derided as the biggest metropolitan city without a football team. Fast forward to today, and Angelenos not only have their hometown team back, they're also getting a Super Bowl.The NFL announced Tuesday that Super Bowl LV will land in the City of Angels in 2021, and will be played at the yet-to-be-built Inglewood stadium that will soon host the Los Angeles Rams. The league also announced that Atlanta and South Florida will get Super Bowl games in 2019 and 2020, respectively.
The Inglewood stadium, expected to cost $2.6-billion-plus, is slated to open in 2019, according to the L.A. Times. In the meantime, the Rams will be playing home games at the Coliseum.
Several cities met with the NFL in North Carolina today to make their bids to host the Super Bowl. According to 11Alive, L.A.'s pitch to the NFL included a video that showed clips from sports films such as Remember the Titans and Friday Night Lights. The video also featured an ensemble cast of actors—including the likes of Rob Lowe, Owen Wilson, and Robert Downey Jr.—who rooted for L.A. to become a host city. Atlanta's pitch, on the other hand, included "Arthur Blank, Rich McKay, Doug Hertz, a corporate sponsor, and another corporate sponsor from Equifax." Who? What?
Some on Twitter were jubilant over the news about Super Bowl LV:
Sponsor
I'm legit going to start saving up for Super Bowl LV right now! 2021 here I come! #SuperBowlLV https://t.co/Fc6RrtEzeD
— Noe Garcia (@NoeCarlosGarcia) May 24, 2016
Super Bowl I kicked off in L.A. in 1967.
— Los Angeles Rams (@RamsNFL) May 24, 2016
It returns in 2021 for Super Bowl LV. 📺 | https://t.co/2KcRaFQVLV pic.twitter.com/bq2gFM7o8X
Others, however, were a little more subdued:
This will be the first time that L.A. has hosted the Super Bowl since 1993, when the Dallas Cowboys manhandled the Buffalo Bills at the Rose Bowl. It should also be noted that L.A. hosted the first Super Bowl EVER, which took place on January 15, 1967 at the Los Angeles Memorial Coliseum. The Green Bay Packers beat the Kansas City Chiefs with a final score of 35-10. In total, L.A. has hosted the Super Bowl seven times.
Related:
Your Guide To The Los Angeles Rams
At LAist, we focus on what matters to our community: clear, fair, and transparent reporting that helps you make decisions with confidence and keeps powerful institutions accountable.
Your support for independent local news is critical. With federal funding for public media gone, LAist faces a $1.7 million yearly shortfall. Speaking frankly, how much reader support we receive now will determine the strength of this reliable source of local information now and for years to come.
This work is only possible with community support. Every investigation, service guide, and story is made possible by people like you who believe that local news is a public good and that everyone deserves access to trustworthy local information.
That’s why we’re asking you to stand up for independent reporting that will not be silenced. With more individuals like you supporting this public service, we can continue to provide essential coverage for Southern Californians that you can’t find anywhere else. Become a monthly member today to help sustain this mission. It just takes 1 minute to donate below.
Thank you for understanding how essential it is to have an informed community and standing up for free press.
Your support for independent local news is critical. With federal funding for public media gone, LAist faces a $1.7 million yearly shortfall. Speaking frankly, how much reader support we receive now will determine the strength of this reliable source of local information now and for years to come.
This work is only possible with community support. Every investigation, service guide, and story is made possible by people like you who believe that local news is a public good and that everyone deserves access to trustworthy local information.
That’s why we’re asking you to stand up for independent reporting that will not be silenced. With more individuals like you supporting this public service, we can continue to provide essential coverage for Southern Californians that you can’t find anywhere else. Become a monthly member today to help sustain this mission. It just takes 1 minute to donate below.
Thank you for understanding how essential it is to have an informed community and standing up for free press.
Senior Vice President News, Editor in Chief
