This is an archival story that predates current editorial management.
This archival content was written, edited, and published prior to LAist's acquisition by its current owner, Southern California Public Radio ("SCPR"). Content, such as language choice and subject matter, in archival articles therefore may not align with SCPR's current editorial standards. To learn more about those standards and why we make this distinction, please click here.
In a classic marketing gimmick that taps into the essence of living in Los Angeles, the popular valet parking app CurbStand is offering their services at the popular hiking destination Runyon Canyon this weekend.
"CurbStand is an LA-based on-demand valet parking app, and they figured that offering their services to Runyon Canyon outdoor enthusiasts would be cool and so very LA.!" said publicist Nancy Zakhary said of the one-weekend-only campaign. Users will be greeted at the Fuller Avenue entrance with a complimentary bottle of water when they arrive and a PowerBar as they depart. CurbStand will only be offering their services from 9 a.m. to 4 p.m. today and Sunday, according to KPCC.
The app, which allows users to use valet parking without the hassle of cash, previously teamed up with the burger chain FatBurger for their "#soLAvalet" campaign this summer.
Sometimes it's just too easy to make fun of living in Los Angeles.
