LA County Coroner Wants to Raise Dead Sales at Their Gift Shop
Shoppers with a bent for the macabre may already know that the Los Angeles County Coroner's office runs a gift shop called "Skeletons in the Closet." Toe tag lapel pins, chalk body outline notepads and key rings, a "My First Skeleton" kit, suncatchers, beach towels, travel mugs and more are on sale as a sincere, albeit quirky, side project of the department. Now the Coroner's office is considering expanding their sales scope past their usual clientele of detectives and law enforcement personnel, according to the Washington Post.
A unique marketing opportunity, what is thought to be the only coroner's department in the nation to have its own in-house retail line, some within the department are urging those in charge consult with a promotions expert in order to raise the store's profile and boost sales, tapping into what could be a thriving market.