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TOMS Founder Blake Mycoskie Tells Us About One-for-One Eyewear and How Every Stripe Tells a Story
We caught up with TOMS founder and CEO Blake Mycoskie after he revealed the next chapter in the five-year-old company's unique one-for-one business model on Tuesday. In the video below, find out how the eyeglasses idea, which had festered in Mycoskie's head since 2007, finally became reality, how TOMS sunglasses sales will directly benefit the blind and sight impaired, of whom there are nearly 200 million worldwide and why there's no TOMS logo on the sunglasses -- only three distinctive stripes.
What's next for Mycoskie, who launched TOMS out of a Venice apartment in 2006 after succeeding multiple times as a small business entrepreneur? His first turn as an author, "Start Something That Matters" is out in September.
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Right now, LAist has lost $1.7M in annual funding due to Congress clawing back money already approved. The support we receive before year-end will determine how fully our newsroom can continue informing, serving, and strengthening Southern California.
If this story helped you today, please become a monthly member today to help sustain this mission. It just takes 1 minute to donate below.
Your tax-deductible donation keeps LAist independent and accessible to everyone.
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