Sexy Billboard Too Hot For San Pedro to Handle
The days of a bikini-clad model on top of a San Pedro medical clinic billboard are numbered.
The model lying face up on the shore and arching her back got too many complaints from passers-by at a busy intersection, who thought such a sexy model with a sexy pose wasn't appropriate for the "family-oriented" community of San Pedro. They lobbied the Los Angeles city council to tear down the billboard, but it wasn't the city's to tear down, according to The Daily Breeze.
Instead, the clinic is volunteering to take it down and replace it will something less sexy — maybe even a man, according to Kevin Cresswell, a spokesman for the advertiser San Pedro Medical Clinic.
The model was supposed to be the picture of health, he explains, and he thought San Pedro folks were totally used to seeing people walking around in bikinis and rolling around in the sand all sexy.
The company sent out an e-mail promising to take down the billboard once the weather cleared up: "We are determined to take immediate action to resolve the issue and alter the image at our expense. ... We sincerely apologize to anyone who was offended or upset by the image and its placement."
Creswell told The Daily Breeze that it will cost the clinic several thousand dollars to swap out the billboard. Of course, half of the people that have been calling in about the billboard have been voicing their support for the model — so perhaps it was money well spent.