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Beverly Hills High School: A Clothing Brand & Budget Solution
If you've got it, flaunt it. That's what the Beverly Hills Unified School District is looking into doing--raising school funds by using their famous name to brand a clothing line instead of the usual PTA bake sale. "Beverly Hills' population has aged," writes Peter Baller at Forbes, "and fewer residents have school-aged children. That's left the 5,300-student district short on community support and unable to raise taxes." Splitting between 60 to 70% with a manufacturer or retailer, the school could raise from $500,000 to several million each year by selling product internationally. Apparently, Asia will be a big market for Beverly Hills branded products.
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You come to LAist because you want independent reporting and trustworthy local information. Our nonprofit newsroom doesn’t answer to shareholders looking to turn a profit. Instead, we answer to you and our communities. We are free to follow facts wherever they lead and to hold power to account without fear or favor. Our only loyalty is to our readers and listeners and our mission: to inform, engage, and strengthen Southern California’s communities.
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