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The Brief

The most important stories for you to know today
  • Concern is high for areas hit hard by recent fires
    An outline of California has intense cloud cover in an aerial shot.
    Conditions in Southern California Monday, Feb. 15, as heavy storms hit the state.

    Topline:

    A series of severe weather advisories ranging from extreme marine conditions to severe thunderstorms and the possibility of hail and weather spouts have peppered Southern California on Monday.

    Where things stand: The wet start to the week is expected to continue, with concerns high about possible mudslides and debris flows in areas hard hit by recent fires.

    Keep reading... for details on current conditions and the forecast.

    A series of severe weather advisories — ranging from extreme marine conditions to severe thunderstorms and the possibility of hail and water spouts — peppered Southern California on Monday. The wet start to the week is expected to continue, with concerns about possible mudslides and debris flows in areas hard hit by recent fires.

    L.A. Mayor Karen Bass issued an evacuation warning for the Palisades, Sunset and Hurst burn scar areas ahead of the rain Monday. That warning went into effect at 9 p.m. Sunday and was scheduled to be in place until 9 a.m. Tuesday.

    Most of L.A. County was under a flood watch as a powerful rainstorm hit the region Monday.

    Some mountain communities are also under a winter storm warning through Thursday when up to 1 or 2 feet of snow is possible for elevations above 6,000 feet.

    Rainfall totals

    Chart indicates when rainfall is expected.
    Weather forecast this week for Southern California.
    (
    Courtesy NWS
    )

    Widespread rain began to fall on Southern California overnight, as of 11 a.m. Monday here are preliminary rainfall totals over the last 24 hours, reported by the National Weather Service:

    • Agoura: 1.66 inches
    • Bel Air: .78 inches
    • Canoga Park: 1.25 inches
    • Downtown L.A. .11 inches
    • Eaton Dam: .50 inches

    Evacuations and closures

    We will update as needed.

    According to the National Weather Service, locations that could experience flash flooding include Monday afternoon: Long Beach, West Covina, Glendora, San Dimas, Pomona, Whittier, La Verne, Covina, Azusa, Baldwin Park, Diamond Bar, Hacienda Heights, Monrovia, Claremont, Santa Fe Springs, Norwalk, Cerritos, Artesia, Bellflower and Walnut.

    Traffic conditions

    Forecast

    Meteorologists for the National Weather Service have warned that a powerful storm system will move through the region Monday "bringing the potential for severe thunderstorms, burn-scar debris flows, flash flooding with rock and mud slides, damaging winds, heavy mountain snow, and high surf with coastal flooding."

    They say Southern Californians should expect "cold and blustery conditions with periodic rain" through "at least the middle of the week."

    The expected rainfall is significant enough that they're warning people near vulnerable areas, which include recent burn scars from last January's fires and other recent fires, to take precautions immediately and be ready to leave if evacuation orders are issued.

    Severe weather could include:

    • Small tornadoes
    • 60 mph or higher winds
    • Rainfall rates that hit 1 inch per hour or more

    Understanding National Weather Service warnings

    Here’s an excerpt from our guide to understanding flood warnings, if any are issued:

    • Flood advisories are how the NWS begins to raise the alarm. The goal is to give people enough time to take action.
    • Flood watches are your indicators to get prepared to move.
    • A flood warning is issued when a hazardous weather event is imminent or already happening. When one is issued for your area, you need to get to higher ground immediately.
    • A flash flood warning is issued when a flash flood is coming or in progress. Flash floods are sudden and violent floods that can start within minutes.

    Read more: Flash Flood warnings? Watches? Here’s what you need to know

    Tips for driving in the rain

    Advice on driving in the rain:

    • Check weather and road conditions all along your planned route.
    • Slow down.
    • Keep a wider-than-usual distance between your vehicle and the one in front.
    • Don't drive through standing water — as little as 12 inches of rushing water can carry away most cars, and two feet can carry away SUVs and trucks.
    • Make sure tires are fully inflated.
    • Check windshield wiper blades and replace if necessary.

    Read more: What you should do if you end up driving in a flooded area

    Downed tree, power line or flooded road?

    Dial 911 in an emergency.

    However, if you need to report a flooded road or a downed tree, you can call the following non-emergency numbers:

    • L.A. city: Dial 311 for a flooded road or downed tree. Call (800) DIAL-DWP if you see a downed power line.
    • L.A. County: (800) 675-HELP
    • Ventura County: (805) 384-1500
    • Orange County: (714) 955-0200 or visit here.

    If you're in L.A. County and need sand bags, you can find some at local fire houses.

    Staying safe when the winds are high

    • Watch for traffic signals that may be out. Approach those intersections as four-way stops.
    • Make sure you have a battery-operated radio and flashlights. Check the batteries to make sure they are fresh. Use flashlights for lighting during a power outage; do not use candles because they may pose a fire hazard.
    • If you’re in a vehicle with a fallen power line on it, stay in the vehicle and remain calm until help arrives. It is OK to use your cellphone to call 911. If you must leave the vehicle, exit away from downed power lines and jump from the vehicle, landing with both feet together. You must not touch the vehicle and the ground at the same time. Then proceed away from the vehicle by shuffling and not picking up your feet until you are several yards away. 
    • Water and electricity don’t mix. Water is an excellent conductor of electricity. Do not step in or enter any water that a downed power line may be touching.
    • Do not use any equipment indoors that is designed for outdoor heating or cooking. Such equipment can emit carbon monoxide and other toxic gases.
    • If you use a generator, place it outdoors and plug individual appliances directly into it, using a heavy-duty extension cord. Connecting generators directly to household circuits creates “backfeed,” which is dangerous to repair crews.
    • Leave the doors of your refrigerator and freezer closed to keep food as fresh as possible. Place blocks of ice inside to help keep food cold. Check food carefully for signs of spoilage. 
    • Check on your neighbors to make sure everyone is safe.

    Tips on staying warm

    • State law requires residential units to have heating systems that can keep indoor temperatures at a minimum of 70 degrees. That means every dwelling unit and guest room offered for rent or lease should offer heating equipment.
    • Use heat smartly to save money: Cranking heaters can be expensive. If money is tight, be judicious about how and when you use your utilities. For example, only use heaters at night or only set the thermostat to around 70 degrees.
    • Open and close those vents: If you have central A/C, look at where the vents are around your home. Are any open in places where you don’t stay long? Practice opening and closing those so warm air only goes where you need it (most vents should have a small toggle lever). Humidifiers can also help you warm things up — and it’s useful to add moisture into our dry air.
    • Adjust your wall heaters: If you have a wall heater, you can change the output by adjusting the knob (usually at the bottom). Since wall heaters can only warm the areas where they’re placed, it’s essential to close doors to rooms you won’t be in so hot air doesn’t get wasted.
    • Turn on your ceiling fan (really): If you have a ceiling fan, try turning it on. This sounds counterintuitive, but there’s science behind it. Since hot air floats up, your fan can help move it around. For warming, your fan should spin clockwise to create an updraft. Not all fans will have this option.

    Sign up for emergency alerts

    How we're reporting on this

    This is a developing story. We fact check everything and rely only on information from credible sources (think fire, police, government officials and reporters on the ground). Sometimes, however, we make mistakes or initial reports turn out to be wrong. In all cases, we strive to bring you the most accurate information in real time and will update this story as new information becomes available.

  • What's next for the Big Bear eagle without Jackie
    Two eagles near a nest of sticks and twigs at the top of a tall tree. One eagle is close to the camera, with a lavender colored band on its leg. The other eagle is perched on a branch to the right.
    Shadow and KD1 in the Big Bear nest Thursday.

    Topline:

    As fans of Big Bear’s famous bald eagles emotionally recover from Jackie’s death, many are now wondering what’s next for the nest and her long-time mate Shadow.

    Why it matters: Will he stay in the same spot with a new eagle mate and continue the livestream legacy? Will he build a new nest in a tree without cameras?

    Why now: Jenny Voisard, spokesperson for Friends of Big Bear Valley, the nonprofit that launched the popular eagle livestream, said they want to see Shadow thrive and “live his best life,” no matter where that may be.

    The backstory: Shadow has been seen with another, younger eagle lately called KD1.

    What's next: Travis Scott, CEO of Visit Big Bear, told LAist that several community groups and organizations — including Friends of Big Bear Valley — are working together on a celebration to honor Jackie.

    Read on ... for more about what could come next.

    Go deeper: How to talk to children about Jackie and Shadow and other losses in life

    As fans of Big Bear’s famous bald eagles emotionally recover from Jackie’s death, many are now wondering what’s next for the nest and her long-time mate Shadow.

    Will he stay in the same spot with a new eagle mate and continue the livestream legacy? Will he build a new nest in a tree without cameras?

    Jenny Voisard, spokesperson for Friends of Big Bear Valley, the nonprofit that launched the popular eagle livestream, said they want to see Shadow thrive and “live his best life,” no matter where that may be.

    “It could be that he chooses to go some place else and move on,” Voisard told LAist. “In which case, we would imagine someone else would take over the nest, but we don't know for sure. All we can do is watch.”

    Next steps for Shadow

    Shadow may start to look for a mate once his hormones kick in, usually around December or January. In years past, Jackie and Shadow would return to the nest and start delivering sticks at the end of fall into early winter. Jackie’s hormones typically kicked in sooner than Shadow’s, Voisard said.

    Shadow has been seen with another, younger eagle lately called KD1. KD1 is believed to be a more than 4-year-old female bald eagle from the Prado Basin, according to Jenna Carpenter, a wildlife biologist with the Orange County Water District.

    KD1 was banded in 2022, along with its sibling from their parental pair known as Ricky and Lucy, Carpenter said. (Jackie’s parents were also named Ricky and Lucy, but district officials said it's not the same eagles.) KD1 wears two identifying bands on its legs. One is lavender-colored and easier to see from a distance, like on the livestream cameras.

    Two bald eagles in a nest of twigs overlooking a large, blue lake. One of the eagles is perched on a branch to the front left, while another younger eagle is standing in the middle. The younger eagle has a silver band on the leg to the left and a lavender band on the leg to the right.
    KD1 can be identified by the bands on its legs, including a lavender-colored one that makes the eagle easier to spot on the livestream cameras.
    (
    Friends of Big Bear Valley
    /
    YouTube
    )

    “It's possible that KD1 stays in Big Bear, but it's also possible that KD1 moves on,” Carpenter said in a video. “In the first five years of a bald eagle's life, they're pretty nomadic. They fly around looking for good habitat, good places to find food, not necessarily looking for a territory quite yet.”

    That may change once KD1 gets closer to 5 years old, which she added is the breeding age for eagles and when females can start laying eggs.

    Fans have mixed feelings

    • Some have been hesitant to see Shadow with another eagle, especially while Jackie was still getting intensive care.
    • O.C. officials commented on KD1 being labeled  “a homewrecker (drama!).”
    • Some fans have described a visiting eagle as “Jolene,” a reference to the Dolly Parton song about taking her man.
    • Friends of Big Bear Valley has asked fans to avoid naming visiting eagles as to not confuse others in the livestream community.

    Carpenter said it’s a “gift” to come across KD1 in the wild, but she also cautioned that people need to recognize that the eagles are wild animals.

    “They don't follow the same social norms as we as humans do,” she said “So it's a good idea to put on the science-colored glasses and remember that wildlife is wildlife.”

    Voisard said if Shadow does find a new mate, whether it's KD1 or another eagle, “we will love whoever that is and we will cheer her on.”

    Will Jackie be honored in some way?

    Travis Scott, CEO of Visit Big Bear, told LAist that several community groups and organizations — including Friends of Big Bear Valley — are working together on a celebration to honor Jackie.

    They’ve come up with multiple early ideas, including an event centered around wildlife, conservation and education with opportunities that recognize the “extraordinary connection Jackie created between Big Bear and people around the world,” Scott said.

    “The goal is to create something that feels meaningful, appropriate, and true to Jackie’s legacy — not simply a memorial, but a celebration of the wonder, awareness, conservation, and environmental stewardship she inspired,” he said in an email.

    The partners will be meeting Monday to narrow down more detailed plans, according to Scott. 

  • Sponsored message
  • Ex-Dodger and namesake of elbow surgery died at 83
    A pitcher in a Dodgers uniform setting up to pitch.
    John played for the Dodgers from 1972-74 and 1976-78.

    Topline:

    Tommy John, who won 288 games during a 26-year big league career and became the first pitcher to successfully return following groundbreaking elbow surgery that later was named after him, has died. He was 83.

    Why now: He died at his home in Bradenton, Florida, on Saturday night, agent Mike Maguire said Sunday. He had been in hospice care.

    The backstory: John played for the Dodgers from 1972-74 and 1976-78.

    Tommy John, who won 288 games during a 26-year big league career and became the first pitcher to successfully return following groundbreaking elbow surgery that later was named after him, has died. He was 83.

    He died at his home in Bradenton, Florida, on Saturday night, agent Mike Maguire said Sunday. He had been in hospice care.

    On Aug. 8, the New York Yankees released a social media post in which John wrote that he wanted to say goodbye to everyone, including friends and fans who followed him throughout his career, saying, “I will never forget you.”

    John was a four-time All-Star with a record of 288-231 and a 3.34 ERA during a career that stretched from 1963 to 1989. He pitched for Cleveland, the Chicago White Sox, the Los Angeles Dodgers, the New York Yankees, the California Angels and the Oakland Athletics.

    The left-hander was 31 years old when he tore the ulnar collateral ligament in his pitching elbow in 1974, a death knell for pitchers’ careers to that point.

    John allowed Dr. Frank Jobe, the Dodgers’ team physician, to replace the ligament with a tendon from his right forearm. Jobe gave the surgery 100-to-1 odds of being successful.

    John was a great pitcher, but his elbow surgery made him a baseball legend

    The procedure had been done on others before, although it was usually performed on wrists and hands. John was the first pitcher to have it done on his elbow.

    More than 2,600 big leaguers and thousands more amateurs have since had UCL reconstructions, better known as Tommy John surgery. It’s been a godsend for many of baseball’s greatest stars, including two-way sensation Shohei Ohtani, three-time Cy Young Award winner Justin Verlander and even Philadelphia Phillies slugger Bryce Harper.

    “If you put it in dollars and cents, I think there’s no question that Tommy John is the most valuable reconstructive procedure there is,” Dodgers team physician Dr. Neal ElAttrache told The Associated Press in 2024.

    Born Thomas Edward John Jr. on May 22, 1943, in Terre Haute, Indiana, he was a top baseball and basketball player at the city’s Gerstmeyer High. He graduated in 1961 as valedictorian but did not give the commencement speech because of a stutter. Despite being recruited by the University of Kentucky to play basketball, John chose baseball and signed with Cleveland.

    “The day I left for my first job as a pitcher, my father looked at me & said, ‘Good luck, Tommy. Just remember one thing: whether you make it big in the big leagues or you don’t, you’ll always just be Tommy John from Terre Haute, Indiana.’ I’ve never forgotten those words,” John wrote in his Aug. 8 post.

    John recorded 2,245 strikeouts but never led either league in wins or strikeouts. John had the second-most wins of any pitcher since 1900 not to be elected to the Hall of Fame. From 1995 through 2009, John was on the Hall of Fame ballot, but he never received more than 31.7% of the votes, falling well short of the 75% required for election.

    John won more games after his eponymous surgery

    Known for his longevity, John was the opening day starter for both the 1966 Chicago White Sox and the 1989 New York Yankees. He won 124 games before his UCL repair and 164 after. His final appearance came days after his 46th birthday.

    He made his major league debut on Sept. 6, 1963, pitching one inning in relief for Cleveland.

    He was traded to the White Sox in 1965 and worked his way into the starting rotation. The following year, he tied for the American League lead with five shutouts and in 1967, his six shutouts led the AL.

    In 1971, he was traded to the Dodgers.

    In 1974, John had a 13-3 record and led the National League in victories going into the All-Star break. He was pitching against the Montreal Expos when he permanently damaged the UCL in his left arm. After a month, the injury had not improved.

    During the four-hour surgery on Sept. 25, 1974, Jobe made holes in the humerus and ulna bones of John’s left arm and used anchors to insert the tendon in a figure-eight pattern.

    At first, John’s left hand was shriveled and he lacked feeling in several of his fingers because of damage to the ulnar nerve. Jobe performed a second procedure to reroute the nerve that was necessary to John’s full recovery.

    John’s arm was in a cast for four months. He had recovered the full range of motion in his left arm by spring training of 1975, and spent that season resting, healing and rebuilding strength in his arm. John worked with fellow Dodgers pitcher Mike Marshall, who had a doctorate in kinesiology, on learning a different grip.

    That September he made five appearances during an offseason instructional league, working his way up to seven innings by his final game.

    John resumed pitching for the Dodgers in 1976 as the fourth starter in their rotation. He allowed three runs in five innings and took the loss in his first start against Atlanta, the first time any pitcher had started a game following UCL reconstructive surgery.

    John donated the original cast from his surgery to the Smithsonian Institution in June 2022. His teammates on the 1974 Dodgers signed it, as well as Jobe and the team’s Hall of Fame announcer Vin Scully.

    The procedure has become so widely known that in 2019, Merriam-Webster added the term to its dictionary.

    John made 31 starts for the Dodgers in 1976, posting a 10-10 record, a 3.09 ERA, 91 strikeouts, 61 walks and 207 hits allowed in 207 innings.

    In 1977, he won 20 games for the first time in his career, finishing with a 20-7 record. He finished second behind Philadelphia’s Steve Carlton in voting for the NL Cy Young Award.

    John and his family had mixed feelings about the legacy of his operation

    Over 50 years later, Tommy John surgery is as much a part of baseball as peanuts and hot dogs. Advanced training methods are helping pitchers of all ages throw harder than ever. They take comfort knowing a torn UCL won’t necessarily end their careers.

    “I am sick my name is attached to a surgery happening in kids more than pros,” John tweeted in July 2018.

    John’s oldest son, Tommy III, became a chiropractor who wrote a book suggesting ways to prevent young athletes from having to undergo major sports-related surgery similar to what his father endured.

    After his pitching career ended, John worked as a broadcaster for the Minnesota Twins and Yankees in the 1990s. He managed the Bridgeport (Connecticut) Bluefish from 2007-09.

    John was hospitalized in December 2020 due to COVID-19 and later had Guillain-Barré syndrome, in which a person’s immune system attacks their nerves. John told the New York Post in May 2022 that he was paralyzed in his lower extremities for several months.

    John and his wife Sally Simmons had four children: Tamara, Tommy III, Travis and Taylor, who died of a prescription drug overdose at 28 in 2010. The couple divorced in 2013.

    Besides his children, he is survived by his second wife, Cheryl, and son-in-law Patrick Mannelly, a retired NFL long snapper who played 16 years for the Chicago Bears.

  • Ahead of school reopening in the city
    Piles of backpacks on a table. School-age kids and volunteers giving them away are there.
    Local Hearts Foundation volunteers await children of all ages to stop by the table to receive their free backpacks.

    Topline:

    School is around the corner for nearly every campus in Long Beach. For anyone in need of a cost-free way to restock children for school, here’s a list of giveaway events, including free backpacks and haircuts.


    Why now: Long Beach Unified School District schools open for the new school year on Tuesday, Aug. 25, 2026.

    Read on ... for the list ...

    School is around the corner for nearly every campus in Long Beach. That means it’s time to dust off those backpacks and take stock of what school supplies are needed. For anyone in need of a cost-free way to restock children for school, here’s a list of giveaway events coming up soon.

    Tuesday, Aug. 18 at 953 North Park Circle Dr.

    This Tuesday from 5 to 7 p.m., Willmore City Community Association will hand out 200 free backpacks, pairs of shoes, books and insulated water bottles at The Bembridge House at Drake Park.

    The event will also have free children’s haircuts, ice cream from Handel’s Ice Cream and sweet treats by The Pin-Up Kitchen.

    Event organizers encourage all family members to come out to get connected with resources, learn about community services and enjoy live music along with activities for all ages.

    Saturday, Aug. 22 at 2217 E. Sixth St.

    Free backpacks, free school supplies and free snacks will be available at Long Beach Forward’s office on Saturday, Aug. 22 from 11 a.m. to 3 p.m.

    There will also be free children’s haircuts and hair styling available, plus gift cards given out as raffle prizes.

    The backpacks are for children ages 4-13 (TK-7th grade). You can find more information about the event here.

    Saturday, Aug. 22 at 1321 East Anaheim St.

    Tito Rodriguez, better known as Hood Santa, will host a backpack and school-supply giveaway on Saturday, Aug. 22 at MacArthur Park from 10 a.m. to 2 p.m.

    There will also be free toys and Bombas socks, along with free children’s haircuts and makeup services.

    Ortiz is aiming to give out 3,000 backpacks at the event. As of Thursday afternoon, he had raised $2,750 toward his $25,000 goal. You can donate to the campaign here.

    He’s also accepting volunteers for the event. You can sign up to volunteer here.

    Saturday, Aug. 22 at 1022 E. Market St.

    The fifth annual Black Student Achievement Initiative Symposium will feature a backpack giveaway, complimentary lunch and information breakout sessions on Saturday, Aug. 22 from 9 a.m. to 3 p.m. at Lindbergh Middle School in North Long Beach.

    Incoming Long Beach Unified School District Superintendent David Zaid is scheduled to attend as a guest speaker.

    A shuttle service will be available from Jordan High School (6500 Atlantic Ave.) between 8 a.m. and 5 p.m. Registration will take place from 8 a.m. to 9 a.m., but anyone planning to attend is encouraged to register ahead of time here.

    Lunch will only be provided for attendees who register in advance.

  • Natural-wine tastings and more at this DTLA shop
    An Asian woman wearing an apron holding a glass of wine in one hand and a bottle of wine in another.
    Miriam Yoo, owner of Flask & Field, raises a glass outside her Downtown LA shop.

    Topline:

    Flask & Field, a downtown L.A. wine and spirits shop, has become a go-to for free natural-wine tastings.


    Background: Former entertainment lawyer Miriam Yoo opened in 2018 and has gone through many reinventions. Yoo pivoted to an online storefront and a COVID-safe outdoor booth when foot traffic vanished early in the shutdown. She's since leaned into the fast-growing nonalcoholic category, expanding into de-alcoholized wines and botanical spirits as demand climbed.

    This story first appeared on The LA Local.

    Life’s all about taking risks, and sometimes a single bold choice can change everything. Just ask Miriam Yoo. Eight years ago, she traded her successful career as an entertainment lawyer to pursue her entrepreneurial dream and launch Flask & Field, a wine and spirits shop.

    Since then, she’s never looked back. “It’s all of the things that a job could be and so many things that I could never have expected to experience,” Yoo told The LA Local.

    Nearly a decade later, Flask & Field has become a downtown L.A. go-to destination for wine hangs, the point of the day where Yoo and her staff offer complimentary pours during select hours.

    The wine hangs

    At Flask & Field, visitors are instantly transported into Yoo’s dreamscape of spirits, wines and nonalcoholic bottles with custom-made tags that are ever so thoughtfully detailed and creatively amusing. At every corner, you’ll find a selection of gifts like artisanal chocolates, specialty teas and mixology tools, as well as quirky finds like a pickle wine stopper or an olive hair clip.

    For customers looking to shop and unwind late in the day, Yoo and her staff uncork two or three new bottles from Thursday to Friday between 4 and 6 p.m. She calls these “natural wine happy hours,” where they talk about the wines, share opinions and offer samples while chatting with customers.

    Customers look at shelves of wine in a store.
    Customers browse the wine and spirits selection at Flask & Field in downtown L.A.
    (
    Cristabell Fierros
    /
    The LA Local
    )

    On Saturdays and Sundays from 1 to 4 p.m., the tasting events are more structured. Brand representatives and winemakers are there to answer customers’ questions about their products.

    “It gives our partners a chance to sort of communicate directly with our customers, introduce themselves, tell them about their brand and their business,” Yoo said.

    Best of all, tastings are free and include discounts on featured wines.

    Flask & Field
    Where: ROW DTLA, 767 S Alameda St #180, Los Angeles

    Ultimately, Yoo’s goal was not just to open a wine and spirits shop but to create a space for people to hang out, chat and feel a little bit of a respite.

    “It’s super rewarding,” Yoo said, “because ultimately, you’re selling things that help people enjoy their lives or gather with their friends and family.”

    How the dream became real

    Yoo worked as an entertainment lawyer for nine years while she fantasized about opening a place like Flask & Field.

    Yoo would picture herself in an adorable, rom-com-type scenario: a solo shopkeeper in a perfectly curated wine shop, greeting regulars with a smile and savoring whimsical moments.

    Tote bags, incense and other products displayed inside a store.
    Japanese teas, incense and Flask & Field tote bags for sale inside the downtown L.A. shop.
    (
    Cristabell Fierros
    /
    The LA Local
    )

    In 2018, Yoo’s dream of opening her own brick-and-mortar shop had finally become a reality, but it wasn’t a rom-com. It was actually a lot of hard work, she said. She had to struggle to stay afloat especially during the early days of the pandemic. But that rough time forced her to constantly evolve.

    During the shutdown, for example, Yoo and her team pivoted to having an online storefront; sales skyrocketed. In-person foot traffic halted, but they found a way to meet new and regular customers by setting up a small, COVID-safe booth, so there was still a shopping presence for those visiting Flask & Field.

    Chasing the next bottle

    That spirit of constant evolution is still part of the way Yoo does business. To keep up with the latest in craft beers, mezcals, soju, whiskey, wines and more, Yoo and her team set up meetings with buyers to collaborate, organize weekly tastings and forge relationships with small businesses.

    They regularly use Instagram to post about alcoholic drinks and non-spirits, as well as flyers. Currently, they are creating social media videos where they show off new bottles, give insight into where they come from and share their honest reviews.

    “Knowledge is the currency. We want to just know everything that’s out there and how it’s tasting this season,” Yoo said.

    A cookbook of Lebanese food and other books on display at a shop.
    Cookbooks, candy and puzzles sit alongside wine bottles at Flask & Field’s gift shop in downtown L.A.
    (
    Cristabell Fierros
    /
    The LA Local
    )

    Part of that currency is getting to know their customers, especially their views on certain brands.

    “Something that we noticed was that the younger generation, in general, cares more about farming practices, labor practices and price point. That’s also very important,” she said.

    In 2021, Yoo saw growing interest in alcohol-free beers and wines, as more people traded hangovers for deliciously vibrant zero-proof crafted beverages as a healthy alternative. As demand grew, Yoo embraced innovation and expanded her selection to include botanical spirits and de-alcoholized wines.

    “The brands have done such a good job being creative, and the products now are so much better than they were in 2021,” Yoo said.