It's that time of year when the TV networks unveil their fall schedules to advertisers in New York in the hopes of attracting billions of dollars in ad revenue...an annual tradition known as the Upfronts.
What are the networks planning in an era when many viewers are turning to cable or other content providers like Netflix? To help us answer that question we are joined by Brian Lowry, TV critic and columnist with Variety.
Latino upfronts show digital, diverse growth
And with all of the buzz surrounding network upfronts, Spanish language television is also looking ahead, expanding with more reality shows, original programming and sports.
Networks like Univision, Telemundo and NUVOtv have also teamed up with celebrities like Simon Cowell, Jennifer Lopez and Mario Lopez to try to grab their share of the billion dollar Spanish language network market.
Veronica Villafañe of Media Moves joins us to talk about what this week's upfront from Spanish-language networks says about the future of TV marketed towards Latinos.