There's a lot of scientific evidence to support climate change. And even though most people agree with the evidence, many fall short when it comes to making their own lifestyle choices to reduce their carbon footprint.
In a recent study, UC San Diego researcher Scott Guentherset out to examine how to change that and get people to act on climate change.
Take Two's A Martinez spoke with Guenther to find out why the key to convincing others to act may mean appealing to their desire to do the most good for the public
To hear the full conversation, click the blue player above.