KPCC's Call Sheet crew looks at two important findings about commercials: More of us than they thought listen to radio commercials, but fewer are sticking around for commercials on TV. Programmers are scrambling to adjust.
KPCC's Call Sheet crew looks at two important findings about commercials: More of us than they thought listen to radio commercials, but fewer are sticking around for commercials on TV. Programmers are scrambling to adjust.