Santa Monica E-Scooters Now Blocked From Some Places By A Virtual Fence
Santa Monica officially kicked off its shared mobility program Monday with this photo op.
Bird, Lime, JUMP and Lyft are the four companies that will be part of the 16-month program. Each will get to operate 750 vehicles, and a newly-formed community advisory group will give feedback to each of the companies about how the pilot is going.
The first order of business is user education. That comes in the form of more notifications in the device apps and signs around Santa Monica with rules for riding. Those rules include:
- wearing a helmet (Bird has given away more than 50,000 helmets as part of the new user education plan.)
- carrying a driver's license
- one person per scooter
- riding in bike lanes and in the streets rather than on the sidewalks
- and storing them properly when riders are finished
The other condition is geofencing. That's a fancy way of saying that the shared device will know where it is in town and slow down or stop when it enters a place it's not allowed to go. Then the user will receive a notification telling them to turn around.
While some of the rules aren't new, city officials say police will issue citations for violations. They've issued over 1,000 so far, and the fines run around $200.
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