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Hasbro Reveals Gender-Neutral Easy Bake Oven
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McKenna Pope, 13, of New Jersey wanted to get an Easy Bake Oven for her little brother, but didn't want him thinking the purple and pink toy was just for girls. Forty-thousand signatures later, Hasbro has now shown McKenna a prototype of a new silver, blue and black oven. The company says the gender-neutral toy will be on shelves next summer.
DAVID GREENE, HOST:
And now let's go to our last word in business. It is victory for a 13-year-old in New Jersey.
MCKENNA POPE: Why don't they have any boys in the Easy Bake Oven commercial?
GREENE: We told you about this campaign yesterday. McKenna Pope wanted to get an Easy Bake Oven for her little brother, but didn't want him worrying that the purple-and-pink toy was just for girls. Forty-thousand signatures later, Hasbro has now shown McKenna a prototype for a new silver, blue-and-black oven. The company says the gender-neutral toy will be on shelves next summer.
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That is the business news on MORNING EDITION, from NPR News. I'm David Greene. Transcript provided by NPR, Copyright NPR.
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