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What's the Beef? Rick Bayless and Jonathan Gold's Online War of Words

The Tweet heard 'round the world.
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Los Angeles' foodie Twitterati went into a tailspin on Sunday when they caught Chicago-based Top Chef Master Rick Bayless dissing the city's favorite food writing son, Jonathan Gold in a Tweet: "@thejgold Thought a Pulitzer meant you checked facts. Sneering at me for something I never said is either mean or sloppy. I'm offended."

So what's the beef?

Bayless was referring to a post in the OC Weekly, wherein one of their food writers, Gustavo Arellano, had written up Gold's recent visit behind the Orange curtain, to address the CCNMA: Latino Journalists of California. During his talk, Gold took Bayless to task for his somewhat dismissive attitude about Mexican food in Los Angeles and the SoCal area, and for the conceit of thinking he could "introduce Angelinos to 'authentic' Mexican cuisine" via Red O, the posh eatery for which Bayless serves as "consultant."