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Nothing is more 2012 than a flash mob, which is probably why Nabisco included one as part of a surprise 100th birthday celebration for Oreo cookies Tuesday at The Grove.
Wait--flash mobs aren't cool anymore?
Hmmm. Well, then there goes any reason why a bunch of out-of-synch people wearing all black were spelling out O-R-E-O and hooting to a cheesy dance beat in the middle of an outdoor mall, accompanied by person dressed like a giant cookie.
As Huffington Post LA points out, the "creepy-looking" giant cookie person and his (or her) lackluster mob were on hand to salute the great Oreo's century-mark. ("[T]his was definitely the sorriest mob i ever saw," writes the video poster on YouTube.)
The corporate flash mob was ahead of a surprise performance by Lady Antebellum. Um, yay?
Nabisco held other flash mobs today in other cities, too.
We concur, and would prefer to celebrate the sandwich cookie by dunking a few in some coffee (or milk) and singing along to those old commercial jingles. We'll leave the faux-spontaneous dancing up to you.