The Brief

The ash hadn’t yet settled on thousands of destroyed homes when eagle-eyed tenant advocates started noticing the massive rent increases posted on a popular real estate website.

Within days of the historic fires in Los Angeles County, advocates began tracking listings for rental housing on Zillow that raised asking rents far above the 10% limit under California’s law banning post-disaster price gouging.

Now, after weeks of combing through listings (more below on the methodology), a group of volunteer rent gouging investigators has released their analysis, which they say is evidence of widespread illegal activity.

The study’s findings

Calling themselves The Rent Brigade, the group released a study Monday with their findings:

• Between Jan. 7 and Jan. 18, a total of 1,343 listings on Zillow appear to have violated the state’s price gouging ban.
• Those listings appear to have collectively sought to illegally overcharge tenants by $7.7 million per month, or $92.4 million per year.
• Rent hikes outside of legal limits were steeper on the lower end of L.A.’s housing market. The bottom quartile of listings by price saw a 46% median rent increase compared with a 27% increase in the top quartile. [Keep in mind that 10% is the post-disaster cap.]
• ZIP codes in areas including West Hollywood, Malibu and Venice had the most listings that appear to be over legal limits. But lower-income neighborhoods like Koreatown and Vermont Square also had high numbers of listings.
• Of the 1,343 listings analyzed, the study’s authors said Compass had 58 listings that appear to exceed legal increases, the most of any single real estate brokerage.

In her day job, Chelsea Kirk is a policy director with Strategic Actions for a Just Economy, an L.A. tenant rights nonprofit. She said she independently started this effort to track rent gouging by launching a crowd-sourced online spreadsheet.

“For lack of a better word, it became viral,” she said.

One alarming conclusion from analyzing all this data, Kirk said, is that more dramatic rent hikes have been happening on traditionally lower-priced housing.

“One of the most surprising things was seeing how widespread this is, not just in affluent areas,” Kirk said.

How the study came about

The Rent Brigade is a new independent collective made up of tenant advocates, web programmers, housing researchers and ordinary Angelenos. Those involved in the effort say they naturally gravitated toward working together after posts about alleged rent gouging flooded social media in the days after the fires.

Lauren Harper said they got involved after seeing an Instagram post by Kirk about her efforts to build a crowd-sourced rent gouging spreadsheet.

“I messaged her and said, ‘Hey, I think we can scrape that data,’” Harper said. “I got very quickly swept into this whole project.”

Initially, the group relied on user submissions to collect data on listings, looking for rentals where rates were increased above legal limits. By Jan. 15, tech savvy volunteers with The Rent Brigade had built a tool to systematically scrape data from Zillow listings in L.A. County.

Kirk said more than 150 volunteers have now contributed to this work.

“I've been fielding a lot of questions about who's responsible for this spreadsheet,” Kirk said. “We're just a group of people. But what connects us is that we're all Angelenos and we're really pissed off about what we're seeing in terms of rent gouging being rampant across the city in the wake of the wildfires. And we're committed to doing something about it.”

How the data was gathered

Monday’s study combines user submissions that have been filtered along with that scraped data to conclude that 1,343 listings appear to have broken the state’s price gouging law in one of two ways.

• Either the listings had increased their pre-fire asking rents by more than 10% in the days after the fires
• Or they newly came on the market after the fires at more than 160% of the area’s Fair Market Rent as determined by the U.S. Department of Housing and Urban Development

The study found 442 listings that increased pre-existing rents by more than 10% after the fires. But the majority (901 listings) were new listings that violated the Fair Market Rent threshold.

“There’s a question about all of these empty listings that are suddenly coming onto the market,” Harper said. “We're really interested in using this data set for further questions about vacancy rates in Los Angeles and getting a better picture of what's happening in the rental market.”

The study’s limitations 

The study comes with some important caveats. Without a detailed investigation of each listing, it’s impossible to be certain that they all violated the law. Zillow users can sometimes misclassify or inaccurately input data for their listings, the study’s authors note.

In response to LAist’s questions about the study, Zillow representatives said they have already taken down many listings that appear to have illegally raised rents.

In an emailed statement, a company spokesperson said, “We believe it is essential for housing providers to follow local housing rules, including consumer protections against price gouging during and following a natural disaster, and we are providing resources to help them understand their responsibilities.”

LAist reached out to Compass to ask about the study’s findings, but we have not yet received a response.

Anne Russell, president of the Greater Los Angeles Realtors Association, said in an email to LAist, "Our association fields calls every day from our members with questions about the price gouging law to make sure that they are complying with both the letter and the spirit of the law. Realtors have a duty under the law and the Realtor code of ethics to not partake in rent gouging, and we would encourage anyone who feels that they are encountering price gouging in the market to report it to the Attorney General or the relevant authorities.”

What’s next for anti-rent gouging efforts

Prosecutors have started enforcement of the state’s price gouging laws.

Last week, California Attorney General Rob Bonta filed criminal charges against an L.A.-area real estate agent over alleged rent gouging for a La Cañada Flintridge home, allegations the agent strongly denied. The listing at the center of that case was on The Rent Brigade’s spreadsheet. Bonta has said more investigations are in the works.

Kirk said it’s not clear that threats of enforcement are deterring landlords and agents. Even after prosecutors pledged to crack down, the study finds that listings appearing to break the law grew, with the most of any single day posted on Jan. 16 — more than a week after the fires broke out.

“I kind of expected that it would be curbed — that we would see it kind of taper off,” Kirk said. “But I'm actually feeling like people are learning, oh, I can do this.”

This story first appeared on The LA Local.

Since 1977, Richard Santillan has been to every Opening Day game at Dodger Stadium. 

“The tradition goes from my father, to me, to my children and grandchildren. Some of my best memories are with my father and children here at Dodger Stadium,” Santillan told The LA Local, smiling under the shade of palm trees near the entrance to the ballpark Wednesday morning. He was there to protest the team less than 24 hours before Opening Day.

Santillan, like countless other loyal Dodgers fans, is grappling with his fan identity over the team’s decision to accept an invitation to the White House and owner Mark Walter’s ties to ICE detention facilities.

More than 30 people joined Santillan on Wednesday morning for a press conference held near 1000 Vin Scully Drive to convey a message directly to the team. 

“We are demanding the Dodgers stop participating in funding of inhumane treatment of families and do not go to the White House to celebrate with the criminal in chief,” Evelyn Escatiola told the crowd. “Together, we have the power to make a change.”

Escatiola, a former dean of East Los Angeles College and longtime community organizer, urged fans to flex their economic power by “letting the Dodgers know that we do not support repression.”

Jorge “Coqui” Rodriguez, a lifelong Dodgers fan, spoke to the crowd and called on Dodgers ownership to divest from immigration detention centers owned and operated by GEO Group and CoreCivic.

Jorge Coqui H Rodriguez speaks at a press conference outside Dodger Stadium on March 25, 2026, to demand the Dodgers not to visit the White House following their 2025 World Series win.

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J.W. Hendricks

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The LA Local

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In a phone interview a day before the protest, Rodriguez told The LA Local he did not want the Dodgers using his “cheve” or beer money to fund detention centers. 

“They can’t take our parking money, our cacahuate money, our cheve money, our Dodger Dog money and invest those funds into corporations that are imprisoning people. It’s wrong,” Rodriguez said. 

Rodriguez considers the Dodgers one of the most racially diverse teams and said the players need to support fans at a time when heightened immigration enforcement has become more common across L.A.

The team’s 2025’s visit to the White House drew ire from the largely Latino fan base, citing the Trump administration’s ongoing attacks on immigrants. 

In June, the team came under further scrutiny when rumors swirled online that federal immigration agents were using the stadium’s parking, which immigration authorities later denied in statements posted on social media accounts.

The team again came under fire after not releasing a statement on the impacts of ICE raids on its mostly Latino fan base at the height of immigration enforcement last summer. The team later agreed to invest $1 million to support families affected by immigration enforcement.

When he learned the Dodgers were pledging only $1 million to families in need, Rodriguez called the amount a  “slap in the face.” 

“These guys just bought the Lakers for billions of dollars and they give a million dollars to fight for legal services? That’s a joke,” Rodriguez said. “They need to have a moral backbone and not be investing in those companies.”

According to reporting from the Los Angeles Times, former Dodgers pitcher Clayton Kershawsaid last week that he is looking forward to the trip.

“I went when President [Joe] Biden was in office. I’m going to go when President [Donald] Trump is in office,” Kershaw said. “To me, it’s just about getting to go to the White House. You don’t get that opportunity every day, so I’m excited to go.”

The Dodgers have yet to announce when their planned visit will take place. 

Santillan sometimes laments his decision to give up his season tickets in protest of the team. His connection to the stadium and the memories he has made there with family and friends will last a lifetime, he said. On Thursday, he will uphold his tradition and be there for the first pitch of the season, but with a heavy heart.

“It’s a family tradition, but the Dodgers have a lot of work to do,” he said.

A local favorite mom-and-pop bookshop in Eagle Rock is facing displacement due to a steep rent hike. The owners say theirs is just one of several small businesses along Eagle Rock Boulevard struggling to keep up with lease increases.

Over the past 19 years, many in the neighborhood have come to love READ Books for its eclectic collection of used titles and shop dog Florence.

Co-owner Jeremy Kaplan said it’s been a delight to grow with the community over the years.

“Like seeing kids come back in, who were in grade school and now they’re in college,” Kaplan said.

But the building where Kaplan and wife Debbie rent was recently sold, and the rent increased by more than 130% to $2,805 a month, Kaplan said. He told LAist it was an increase his small business simply could not absorb.

Kaplan said he originally was given 30 days notice of the rent increase. After some research, assistance from Councilmember Ysabel Jurado’s office and some pro-bono legal help, Kaplan said he pushed back and got the 90-day notice he’s afforded by state law.

California Senate Bill 1103 requires landlords to give businesses with five or less employees 90 days’ notice for rent increases exceeding 10%, among other protections.

Systems Real Estate, the property management company, did not immediately respond to LAist’s request for comment.

What can small businesses do? 

Nadia Segura, directing attorney of the Small Business Program at pro bono legal aid non-profit Bet Tzedek said California law does not currently allow for rent control for commercial tenancies.

Outside of the protections under SB 1103, Segura said small businesses like READ Books don’t have much other recourse. And even then, commercial landlords are not required to inform their tenants of their protections under the law.

“There’s still a lot of people that don’t know about SB 1103. And then it’s very sad that they tell them they have these rent increases and within a month they have to leave,” Segura said.

She said her group is seeing steep rent hikes like this for commercial tenants across the city.

“We are seeing this even more with the World Cup coming up, the Olympics coming up. And I will say it was very sad to see that also after the wildfires,” Segura said.

Part of Bet Tzedek’s ongoing work is to advocate for small businesses, working with landlords who are increasing rents to see if they are willing to give business owners longer leases that lock in rents.

What’s next 

After READ Books posted about their situation on social media, commenters chimed in to express their outrage and love for the little shop.

While he looks for a new spot, Kaplan says he’s forming a coalition of local businesses and activist groups to see what can be done to help other small businesses facing similar displacement. He wants to address the displacement issue for businesses like his, which have made Eagle Rock the distinctive neighborhood that it is today.

Owl Talk, a longtime Eagle Rock staple selling clothing and accessories in a unit in the same building as READ Books, is facing a “more than double” rent increase, according to a post on their Instagram account.

Kaplan said he’s been in touch with the office of state Assemblywoman Jessica Caloza and wants to explore the possibility of introducing legislation to set up protections for small businesses like his, including rent-control measures or a vacancy tax for landlords. Kaplan said he also reached out to the office of state Sen. Maria Durazo.

By his count, Kaplan said there are about a dozen businesses within surrounding blocks that are at risk of closing their doors or have shuttered due to rent increases or other struggles.

When READ Books was founded during the Great Recession, Kaplan said he knew it was a longshot to open a bookstore at the same time so many were struggling to stay in business.

“It was kind of interesting to be doing something that neighborhoods needed. That was important to me growing up, that was important to my children, that was important to my wife growing up,” Kaplan said.

“And then somebody comes in and says, ‘We’re gonna over double your rent.”

Topline:

Frozen budget: Most of the city’s Bureau of Street Lighting budget comes from an assessment that people who own property illuminated by lights pay on their county property tax bill. The amount people pay depends on the kind of property they own and how much they benefit from lighting. A typical single-family home currently pays $53 annually, and in total, the assessments bring in about $45 million annually for the city to repair and maintain streetlights. Changing the amount the Bureau of Street Lighting gets from the assessment requires a vote among property owners who benefit from the lights.

Ballots: L.A. City Council’s vote gives city staff the green light to prepare and send out those ballots. Miguel Sangalang, who oversees the bureau, said at a committee meeting earlier this month that he expects to send out ballots by April 17. Notices about the ballots will be sent out prior to the ballots themselves.

Near unanimous vote: L.A. City Councilmember Monica Rodriguez was the only “No” vote Tuesday, saying she wanted to see a more current strategic plan for the bureau. Sangalang said the bureau developed a plan in 2022 that lays out how money will be spent. Councilmember Imelda Padilla was absent for the vote.

Vote count: Votes will be weighted according to the assessment amount. Basically, the more you’re asked to pay yearly to maintain streetlights, the more your vote will count. Ballots received before June 2 will be tabulated by the L.A. City Clerk.

How much more money: According to a report, the amount needed in assessments from property owners to meet the repair and maintenance needs of the city’s streetlighting in the next fiscal year is nearly $112 million.

Use of the money: Sangalang said at a March 11 committee meeting that the extra funds would be used to double the number of staff to handle repairs and procure solar streetlights, which don’t face the threat of copper wire theft. That would all potentially reduce the time it takes to repair simple fixes down to a week. Currently, city residents wait for months to see broken streetlights repaired. The assessment would come with a three-year auditing mechanism.