The Brief

When I visited Taqueria Hoy in Orange, owner Rafael De Anda couldn’t wait to get home to watch Mexico kick off its World Cup stint. After decades at the helm of his taco shop — he first started it as a food truck and now has brick-and-mortar locations in Orange, Santa Ana and Anaheim — he could put his feet up and relax. The business was in good hands.

His sons, Raphael V. De Anda, 34, and Christian De Anda, 30, had been working at the taqueria since childhood. But when Rafael De Anda was diagnosed with colon cancer in 2011 and battling the disease, the young men took over the complete running of the business — with their father still an integral part.

While I get a lot of emails pitching stories for LAist, rarely does a story materialize from one of them. But when Raphael De Anda emailed me about Taqueria Hoy, including a video that captured the warmth of his and his brother’s relationship with their father, it quickly piqued my interest.

In it they are quick to praise him for his work ethic and the lessons he’s imparted to them. In honor of Father’s Day, we’re celebrating those lessons here.

Rafael De Anda makes tacos at his taqueria in Orange.

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Yusra Farzan

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LAist

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Lesson No. 1: Keep it simple and do it well

Rafael De Anda is from Arandas in Jalisco, and crossed the U.S.-Mexico border in 1974. A few years into life in the Santa Ana area, he realized there was no good taqueria around, unless you drove to Los Angeles or San Diego. And so Taqueria De Anda was born in the 80s, before it was rebranded to Taqueria Hoy in 2020.

He says he wanted the tacos to taste just like the ones he used to have every day.  ”If you eat my tacos here, if you go to any part of Mexico, it will have to be the same,” he explained.

Taqueria Hoy has a straightforward menu, offering the usual carne asada, al pastor, pollo, chorizo and carnitas, along with cabeza (cheek) and lengua (tongue), the most tender cuts of beef.

Cabeza and carne asada tacos adorned with the Taqueria Hoy's green and red salsas.

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Yusra Farzan

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LAist

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Cooking the meats to perfection, he says, and keeping the quality consistently good keeps people keep coming back — sometimes spanning generations.

It's one of his first lessons for his sons: Keep it simple but do it well. “ If you're not gonna eat them, don't sell it.”

That philosophy even extends to their red and green Hoysioso salsas, made in-house with high quality ingredients.

Only three people in the world know the recipe — Rafael De Anda and his two sons. And the sons have promised to make the condiment just the way he taught them.

Lesson No. 2: Honor your customers and staff

“ We just started making tacos and that's it,” Rafael De Anda said, never expecting for the business to last more than forty years. "We were busy and then we just kept going and going.”

He and his sons credit that to their customer base. Some of them are the great grandsons of those first customers, according to Raphael De Anda.

 ”We're very grateful to the community that has accepted us and that has allowed us to continue to serve tacos for all these years,” he said.

Some of the workers at Taqueria Hoy have been with Rafael De Anda for decades.

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Yusra Farzan

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LAist

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That love for their customer base also extends to their workers. Some have been at the taco shop for decades. Raphael De Anda said his father was a father figure to many, including those who crossed the border when they were young. He’d nurture them and help them get settled in the United States.

“He didn't only have two boys. He had many, many children,” Raphael De Anda said.

Lesson No. 3: Trust your kids

Now I love my father, but I cannot imagine working directly alongside him. I'm open and friendly at work, the type of person who would bake cupcakes for my colleagues' kids. My dad, on the other hand, would never hang out with someone outside of the office. Two different generations, two very different upbringings. One was raised in a strict all-boys Catholic school in Sri Lanka, another in an international school in Sharjah, UAE.

But while Rafael De Anda had a very different upbringing to his sons — him in Jalisco, his sons as American-born citizens who went to Chapman University — he's been open to their ideas and approaches.

They have taken to social media, using Instagram to explain how taqueros make carne asada, show off their heart shaped takeout containers for Valentine’s Day, and share collaborative posts with influencers.

“ Their way of approaching the business has been a little switching to the modern culture,” Rafael De Anda said. “I like it, that's something that I would not be able to do, to be honest.”

He adds that he keeps a close eye on what they are doing. “And to be honest, I'm proud of them,” Rafael De Anda said, uttering the magical words every kid wants to hear from their immigrant parents.

Lesson No. 4: Life isn't complicated. We're the ones who complicate it

Raphael De Anda said his father has instilled in his brother and him the importance of focusing on the task at hand rather than worrying too much about the future.

 "Sometimes my brother and I will talk with my Dad. "Hey, what do the projections look like for this year?" he said. "My Dad's like "well, it doesn't really matter. As long as we take care of what we're doing now, things will work out."

And Raphael De Anda said it always does end up working out.

Lesson No. 5: I do what I can with what I am given

Their father was not one to live in the future, and neither did he spend time worrying, his sons said.

"Instead of saying, "Oh, woe is me. I wish I had more customers", Raphael De Anda said, his father would focus on the customers he had.

"How do we treat them the best we can?"

Growth happened organically. Their father found the Santa Ana location through a conversation with a regular customer who was selling his billiards shop.

"The owner said, "We care for you so much and your presence, you've meant so much to the community. We want to offer you to buy the building first," recounted Raphael De Anda.

And he did.

Lesson No. 6: Be honest with yourself before you can be honest with others

The sons grew up hearing their father reiterate the message of staying true and authentic.

" Don't change who you are for others and that mantra is also carried through in everything we do here at the restaurant," said Raphael De Anda.

Birria, for example, is a popular offering at taquerias across Southern California. But, it's not something on offer at Taqueria Hoy.

 "That's not who we are. We have to be honest that we are a taco and burrito makers first," Raphael De Anda said.

And the burritos at Taqueria Hoy are massive.

And for some parting wisdom from Rafael De Anda, "How do you eat a big burrito? One bite at a time."

Los Angeles officials expect construction of a fence around MacArthur Park will start in November and continue through fall 2027. 

At a community meeting Thursday night at MacArthur Park Elementary School, officials said fence installation is now expected to continue through fall 2027, overshooting the previously announced spring 2027 completion date.

Thursday’s meeting highlighted the divide over the city’s plan to fence off MacArthur Park, with tensions rising during public comment. The Los Angeles Police Department says the fence will make drug enforcement easier, while some in the community who volunteer around the park questioned whether it will improve safety enough to justify the cost.

The city has allocated $2.3 million for the project, but officials have not said whether that will cover the full cost.

Installation of the green metal fence around the park’s perimeter is expected to begin in November and take about a year. A second phase, adding decorative elements to the fence, is planned for fall and winter 2027. Officials said the schedule could change because of weather or other unforeseen circumstances.

The park is expected to remain open during construction.

Capt. Ben Fernandes with the LAPD’s Rampart Division said the fence would create a barrier along Alvarado Street and other areas where officers have seen people using narcotics. That would allow police to focus more of their enforcement efforts inside the park, he said.

“So if people are going deeper into the park to use, that’ll make it easier for us to go in and do enforcement on them and arrest them for that use,” Fernandes said. 

MacArthur Park will close every night once an 8-foot-tall fence goes up around the green space, with Los Angeles police officers sweeping the park for encampments and people sleeping there before the gates shut. The Board of Recreation and Park Commissioners approved the plan Thursday.

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LA Recreation and Parks

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“I’ve been an officer for 29 years, and I’ve always known I can go buy drugs there, and I did as a narcotics officer. So what I’m saying is, we are trying to make it not convenient,” he added. 

Fernandes also said the city plans to enhance the park’s existing camera network. LAPD officers and Los Angeles Park Rangers will be able to monitor the cameras from their respective stations, he said. City officials are still evaluating whether additional cameras will be needed to address blind spots in the park after construction is complete.

Ariana Walker, who visits MacArthur Park every Saturday with a group of friends who pool their own resources to distribute food and hygiene kits, questioned whether the city had shown that the fence would improve safety and how much it would cost to maintain.

“The fence is a $2.3 million fence at the base level,” she said. “And they haven’t given us any indication of how much more it’s going to cost for upkeep, to keep anybody safe. There’s no conclusive evidence that a fence is going to stop crime the way that they’re suggesting.”

The meeting grew tense when John Alle, a local property owner whose family owns the building that houses Langer’s Delicatessen across the street from the park, objected to having his comments read from a written comment card rather than speaking directly to officials. Alle has been a vocal critic of the city’s response to drug activity and public safety concerns around MacArthur Park.

He was allowed to comment during the meeting and said the city needs to take a tougher approach to drug use and sales around the park. 

“We see knife attacks at all hours of the day. It’s out of control. And it’s not gotten any better,” he said. “We want to bring it back to where it was 15 or 20 years ago.”

Los Angeles officials expect construction of a fence around MacArthur Park will start in November and continue through fall 2027.

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Gary Coronado

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The LA Local

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Alle pointed to public events at the park, including an upcoming Día de los Muertos celebration and a Labor Day weekend picnic hosted by Los Angeles County District Attorney Nathan Hochman as positive developments for the space. But he added those events do not reflect conditions throughout the park.

Officials also outlined other planned improvements, including restoring access through the tunnels connecting the park’s north and south sides, making accessibility upgrades and providing free Wi-Fi for parkgoers. 

Residents who want to provide input on the fence’s decorative elements can email admin@themorcosgroup.com or call (310) 479-4727 for more information.

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