Tired of the political texts on your phone? Here's how to stop them — well, some of them

It’s election season, which means California residents are receiving text messages from candidates making pleas for their votes, time and money ahead of November.

If you feel like your phone is being flooded with political messages, you’re not alone.

According to data compiled by PACspam.org, an organization that analyzes political spam texts, the number of political texts in the U.S. has increased dramatically over the last decade, from 300 million in 2018 to 66.5 billion in 2024.

In California, registered voters received more than 2 billion political texts in 2022, according to the latest yearly data available from Robokiller, a text and spam call blocker app.

Experts note that the texts are far less expensive, compared to other methods of reaching voters, so candidates have little reason to pull back.

“It’s basically like if you’re not doing it, it’s a big missed opportunity,” said Julia Leitner, a political strategist.

But some lawmakers want to change that.

The California State Assembly is in committee working out the details of a bill that would bar text message advertisements, including campaign ones, from being sent between 9 p.m. and 9 a.m. and allow people who receive the ads during those hours to seek legal damages of $500 per text.

Meantime, campaign texts are legal under Federal Communications Commission guidelines. So, if you don’t want the texts, how can you make them stop?

How to stop receiving campaign texts 

There are steps you can take to reduce the number of political texts you receive.

You can reply “STOP,” and the sender should cease sending messages. But that may not end them completely.

Alex Quilici, the CEO of YouMail, a phone call blocking service, said unsubscribing from one text chain likely won’t stop you from receiving messages from other text chains.

“The question is how big is the list?” Quilici said. “Are they just taking you off the list for one candidate? Or [do] they take you off the party list? You may have to reply ‘stop’ a bunch to really stop them.”

If the sender keeps contacting you, you can report them directly to the FCC by forwarding the text to 7726 or “SPAM”.

The FCC is able to investigate the number and potentially prevent the sender from delivering more messages if they’re violating their rules.

Why campaigns use texts

Leitner, who is a recruiting director at Close the Gap California, an organization that prepares progressive female candidates to run for seats in the California Legislature, said texts are a low-cost and effective tool for campaigns to connect with voters.

“We are all on our phones all of the time and so a text message is kind of the easiest way to reach a voter,” Leitner said.

It costs campaigns tens of cents to send each text. Leitner said that often makes them a better investment than direct mail campaigns, which can cost between $0.43 to $1.19 per piece of mail, or TV spots that can cost hundreds to millions of dollars, depending on factors like market, size and time.

How campaigns get your information

Campaigns have several ways to get your contact information. One is by requesting voter files from the Secretary of State’s office. When you register to vote, including online or at the DMV, that information goes into a database.

State law allows certain people, such as political candidates, academics and journalists, to request that information, which can include your name, date of birth, address, contact information and political party preference.

Another way campaigns get your data is by buying it.

Huge databases, like Democratic Data Exchange and Data Trust, use a combination of public records and their own consumer data to curate lists of people for campaigns to contact.

But there are restrictions as to how that information can be used, said Paul Mitchell, vice president of bipartisan voter data firm Political Data Intelligence.

“We don’t sell data to anybody using [it] for private purposes,” Mitchell said. “It is only for campaigns or if a local government wants to reach voters.”

Data brokers who operate in California are required to report their activities, including what information they collect and who they’re selling it to, annually to the California Data Broker Registry operated by the California Privacy Protection Agency.

If they don’t, they can be fined $200 per day they fail to register by the CPPA, be charged the $6,000 registration fees they failed to pay, and have to pay for expenses incurred by the CPPA in their investigation.

Data companies often collect information when voters donate to political causes through fundraising technology like ActBlue or WinRed, and agree to receiving texts, calls or other types of communication.