From opposed bingo hall to blockbuster casino: 40 years of Yaamava’ tribal gaming

Before the 1980s, tribal leaders of the Yuhaaviatam of San Manuel Nation were struggling to care for their people. That’s when, like many tribes, they decided to open a bingo hall on their reservation in San Bernardino County.

The enterprise eventually became the powerhouse Yaamava’ Resort & Casino, a place famous across the Southland for its snappy “you in?” slogan and roster of concert billboards, featuring the likes of Pitbull, Stevie Nicks and the Jonas Brothers.

The tribe is celebrating 40 years of gaming. But in between the high-limit gaming rooms, intimate performances and the  biggest gaming floor in the West — with over 7,500 slot machines — you’ll find a story of self-determination in the face of California bureaucracy.

A brief history

The Yuhaaviatam’s homeland is the San Bernardino mountains, valleys and high deserts. They were previously known as the San Manuel Band of Mission Indians, but recently reclaimed their ancestral name, Yuhaaviatam (yu-HAH-vee-ah-tahm), which means “people of the pines.” According to the tribe, the community was forced to leave after decades of violence, colonization and displacement.

One big change came in the mid 1800s when a San Bernardino militia killed Native people. The Yuhaaviatam’s leader at the time, Paakuma, who was known outside the tribe by his Spanish name of Santos Manuel, led the couple dozen remaining members out of the mountains.

The tribe moved around the region, but the federal government eventually placed them on the San Manuel Reservation in 1891. Johnny Hernandez Jr., the Yuhaaviatam’s vice chairman, told LAist it was a time of hardship.

“ We were put up against the hillside there with non-fertile land and really in an area where people probably didn’t think that we were going to survive,” he said.

The Yuhaaviatam had to rebuild largely on their own. The tribe got by financially with apricot orchards and other small ventures. When members needed money, they’d sell some of their livestock or hold bake sales. Hernandez said it wasn’t enough to fund what people needed.

The bingo hall origin

The entrance of San Manuel Bingo.

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Courtesy the Yuhaaviatam of San Manuel Nation

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By the ‘80s, other tribes across the United States were in a similar predicament. Looking for ways to generate other forms of revenue, some turned to bingo halls, often outside the jurisdiction of states’ gambling regulations, as their economic springboard.

Under the leadership of tribal chairman Henry Duro, the Yuhaaviatam proposed opening a high-stakes bingo hall. According to newspaper reports, they faced immediate opposition.

Local officials feared the operation would disrupt nearby neighborhoods and foster illicit activity. One critic was San Bernardino City Councilmember Steve Marks, who reportedly instructed city officials to find “every legal way possible to stop the project.”

“ I think from the community, there was a lot of concern about having gaming in their backyard,” Hernandez said, who’s Duro’s nephew. “Everybody understands that gaming can lead to issues with not only the person, but the families …  so we really take that responsibility seriously.”

City leaders tried to push the bingo hall off the reservation and even tried to delay construction in court. The Yuhaaviatam had talks with San Bernardino to find a solution, but according to reports in October 1985, that effort broke down.

San Manuel Bingo could hold 2,500 players at a time.

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Courtesy the Yuhaaviatam of San Manuel Nation

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A view of San Manuel Bingo in its heyday.

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Courtesy the Yuhaaviatam of San Manuel Nation

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Ultimately, the Yuhaaviatam moved forward with building San Manuel Indian Bingo on the reservation, which opened on July 24, 1986. It was a hit. They had sold out nights.  People even climbed over the back walls to play.

“A funny story that my chairwoman Lynn always tells is that those ones that really were against [the bingo hall] and had the biggest concerns were the first ones in line to go into the bingo and to game,” Hernandez said.

He grew up next door to the bingo hall and would sit outside to watch the stream of people go in and out. He said the building looked like a box compared to the casino they have now. But inside, hundreds of hopeful bingo winners packed rows upon rows of tables.

“ They would have costume contests and everything, and it was real lively,” Hernandez said. “I remember a lot of people were excited to be there.”

When the bingo hall opened in 1986, it soon became popular.

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Courtesy the Yuhaaviatam of San Manuel Nation

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Employees at the bingo hall.

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Courtesy the Yuhaaviatam of San Manuel Nation

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As controversial as the bingo hall was to some, it was also a source of employment for San Bernardino. Kenneth Shoji, the tribe’s spokesperson, told LAist how when the hall opened, much of the area around was in an economic downtown.

“ The air base had closed. Kaiser Steel was closing. Santa Fe [Depot] had down-scaled significantly,” Shoji said. “Many people who came to work here were coming from those industries.  In fact, many tribal elders … also came from those businesses.”

The rise of tribal gaming

San Manuel Indian Bingo opened the door to financial stability, but tribal gaming enterprises still faced trouble in California. State and local leaders wanted to shut them down.

One fight ended up in the U.S. Supreme Court.  Two Native reservations, Cabazon and Morongo, ran bingo and card games in Riverside County, which began a few years before the Yuhaaviatam’s enterprise. Officials argued the state had the right to ban tribal gaming to discourage gambling.

The Supreme Court ended up siding with the tribes in part because California already permitted multiple forms of gaming, like horse racing, card games and a state-sponsored lottery.

The ruling led to the creation of the  Indian Gaming Regulatory Act, a landmark piece of legislation that Congress signed into law in 1988. It paved the way for tribal nations to run more profitable forms of gaming, like craps and slot machines.

Casino games at Yaamava’ Resort & Casino.

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Cato Hernández

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LAist

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The act established regulations that split gaming into three classes and created a system where tribes would have to make agreements with states before offering the highest level.

Randall Akee, a professor of economic development in Indigenous communities at Harvard University, told LAist it took awhile for California to get on board.

“Tribal gaming really as an industry, larger scale in California, took off in the post-2000 era,” he said.

That came with the passage of Prop. 1A and Prop. 5, which permitted compacts for Class III gaming on tribal lands in California. The deals have been moneymakers. According to the National Indian Gaming Commission, California and northern Nevada (which are calculated together) lead the nation in gross gaming revenue, bringing in $12.6 billion in fiscal year 2025.

Akee said the Yuhaaviatam people have created a large gaming footprint in California despite their small population and geographical size. Overall, the tribe is one of San Bernardino County’s top employers with nearly 8,000 employees, according to Shoji.

A miniaturized version of Yaamava's tower.

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Cato Hernández

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LAist

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A display celebrating 40 years of the Yuhaaviatam's gaming enterprise.

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Cato Hernández

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LAist

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They’ve also expanded their gaming enterprise into new, larger buildings. When San Manuel Casino (as the bingo hall was later named) opened in 2021, it was rebranded to Yaamava’ Resort & Casino. The $760 million expansion, with a 17-story hotel tower and 432 rooms and suites, brought their footprint to over 700,000 square feet. A parking structure now stands in place of the former bingo hall.

Hernandez said tribal gaming has helped his community thrive. They use the revenue to pay for critical resources, like supplying medical care to elders, hiring teachers for schools and buying generators to curb power outages. The tribe has also donated over $450 million to local communities.

“  I think the thing that people always forget or don’t understand is that every time we buy a piece of land, we’re just going to throw a casino there,” Hernandez said. “First and foremost, we’re a tribe. We have the needs for our people, and [want to] protect our cultural resources.”

The Yuhaaviatam of San Manuel Nation is a financial supporter of LAist. Like other funders, the tribe has no influence on our coverage.