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In this LA Jewish bakery, challah and addiction recovery are braided together
About a week before Rosh Hashanah — the Jewish New Year, which starts Friday evening — a group of youngish, hairnet-wearing adults were hunched over metal tables, spreading Nutella, sprinkling chocolate chips and slathering other gooey yumminess onto long, glistening slabs of dough.
“I’ve tried some of the best babka,” said baking instructor Jackie Elkins, referring to the Ashkenazi dessert bread. “From New York, everywhere — I’ve tried it.”
But Elkins, 64, stopped before finishing the thought. Someone completed it for her: “Not as good [as ours].”
Elkins nodded.
This babka filling was taking place at Beit T’Shuvah, a unique Jewish institution on the border of L.A. and Culver City that provides substance and addiction recovery, while also running a bakery operation that helps fund treatment.
‘We understand addiction’
The nonprofit’s Hebrew name can be translated as “House of Return.” Other than one Chabad outpatient facility, also in L.A., Jewish-based recovery institutions aren’t really a thing, said Zac Jones, Beit T’Shuvah’s executive director.
“It’s like part Jewish summer camp, part residential treatment center, part school for living,” said Jones, himself a former resident. He noted that being Jewish isn’t required to get one of the approximately 140 beds in the facility.
Beit T’Shuvah’s baked goods spinoff is called Baked T’Shuvah. The bakery’s website says, “Our challah is addictive. Trust us, we understand addiction.”
According to Head Community Rabbi Igael Gurin-Malous, who leads weekly services, the concept of “return” embedded in the word t’shuvah informs the process of addiction recovery.
“When someone is interested in changing, and becoming better, and growing, and contributing to society — there's no greater force,” Gurin-Malous said.
Braiding challah and creating community
As the bakers filled in their babka or braided their challah (a traditional Jewish Shabbat and holiday bread), a large TV fixed to the wall flashed statements such as “You Matter!” before changing to display a weekly schedule of liturgical events and daily to-dos.
Program staff said these tasks ensure everyone stays on top of their communal responsibilities, an important part of recovery.
Elkins, the baking instructor, started the program in 2017. On the surface, it’s a vocational training program. Residents in the addiction recovery program can join the bakery as interns. They learn professional baking and business skills designed to help them land on their feet upon release.
Jones, the recovery center’s director, said the baking classes also teach “life building” and help patients learn to “master your environment.”
For Elkins, who grew up in L.A., this endeavor has become a lifeline for family members. Her son Bradley went through Beit T’Shuva and recently celebrated 10 years of sobriety. He’s now the facility’s director of community care. Elkins’ brother and nephew were also residents. Three of her five siblings have struggled with addiction.
The bakery’s busiest time of year
Elkins currently works with three interns and one employee. Interns must commit to six months to ensure they can turn out a consistently dependable product.
During the High Holidays of Rosh Hashanah and Yom Kippur, the bakery receives hundreds of orders. Elkins said that after paying her employees and covering expenses, the profits go right back into the addiction treatment program.
Their challah comes in many varieties, including churro, za’atar (a Middle Eastern spice blend), everything (like the bagel), jalapeño cheddar, chocolate, raisin and salted caramel. Their babka comes in chocolate hazelnut and bear claw flavors.
Elkins didn’t start out as a professional baker. But she said she has always loved to cook. When her son Bradley was a resident, she approached facility founder Harriet Rossetto and said she wanted to give back.
Elkins noticed the facility imported all its challah. She said maybe she could bring in some mixers and teach residents how to make it. She got the go-ahead and the group grew quickly. After six months, Elkins said, they no longer needed to buy outside challah.
How the bakery’s leader leveled up her challah game
Like many Angelenos stuck at home during the COVID-19 pandemic, Elkins spent lockdown improving her baking skills. That’s when she first connected with Mahsa Golabi, a veteran baker who was in the process of leaving Bub & Grandma’s, the famed restaurant and bakery whose breads permeate the L.A. restaurant scene.
“I had her over my house for like three months,” Elkins said. “We got everything down to the science, all the proportions, butter versus dairy versus nondairy, how to set everything up, how to make sure everything was exactly the same every time.”
“It was Bashert,” Elkins said, using the Yiddish word for “meant to be.”
Getting sober and reconnecting with Judaism
Michael Sonekh, 29, is Elkins’ newest intern. He was a biology major at UC Berkeley before he first fell into addiction. The son of Iranian Jewish refugees, Sonekh grew up attending an Orthodox Jewish day school in L.A. But it was “pretty rough,” he said, due to “being queer,” among other things.
In adulthood, Sonekh decided it was time to seek professional help for his addiction issues. He said choosing to enter Beit T’Shuvah helped him not only with his substance use problems but also with the lingering resentment he felt toward Judaism.
“I was like, ‘This is something I'm probably gonna have to deal with,’” Sonekh said.
He gave Baked T’Shuvah a shot after the facility’s leaders suggested he “try new things.” He said the precision he learned in undergraduate lab work has come in handy.
“The vast majority of days here, it almost never feels like work,” Sonekh said.
Bakers look forward to ‘kadima’
When he gets kadima’ed, the facility’s Hebrew term for being released, Sonekh said he plans to continue studying at USC for a master’s degree in stem cell biology and regenerative medicine. He said he’s still considering whether to continue with more schooling after that.
Sonekh said his experience at Beit T’Shuvah made him believe he could one day start a business of some kind.
Elkins, the bakery director, said participants discover many things through the program. Some end up “even finding a spouse here,” Elkins said. Her son Bradley did.
She pulled out her phone to show off a picture of a blond toddler: “Our first grandson.”