Sponsor
Audience-funded nonprofit news
radio tower icon laist logo
Next Up:
0:00
0:00
 — 
See All Episodes
Subscribe

Hey, LA listener!

Download our app for the optimal streaming experience

Apple Store logo Google play logo
  • Listen Now Playing Listen
Take Two

The Styled Side: the bloom boom for local florists

By Take Two Staff
Published May 8, 2015
A florist assembles bouquets at the Campo de' Fiori in Rome, Italy.
A florist assembles bouquets at the Campo de' Fiori in Rome, Italy.
(
Flickr user Lisa Larsson/Creative Commons
)

Take Two translates the day’s headlines for Southern California, making sense of the news and cultural events that affect our lives. Produced by Southern California Public Radio and broadcast from October 2012 – June 2021. Hosted by A Martinez.

Get LA News Updates Daily

We brief you on what you need to know about L.A. today.
A row of graphics payment types: Visa, MasterCard, Apple Pay and PayPal, and below a lock with Secure Payment text to the right
Listen 5:41
The Styled Side: the bloom boom for local florists

If you are looking to honor a mother this Sunday, flowers are always a nice way to go.

But like how local bookstores took a hit when Amazon came onto the scene, florists lost the bloom of big business when national and online services such as 1-800-Flowers came around.

Michelle Tyree, founder of Fashion Trends Daily, explains how florists are trying to stay competitive with offering classes, hosting community events and focusing on how to create flowers with Pinterist in mind.

  • The Bouqs: the "Uber" of online florists, it offers a flat rate, no delivery charge, and no hidden fees or upsell.
  • Fleurish: started by a celeb florist in Beverly Hills, you make your own floral arrangements and have floral parties, DIY-style.
  • BloomNation: you can shop with florists in Southern California and 3,000 other cities nationwide. You even receive a pic of the completed florals before anything's delivered.