Which came first: The Chevy Camaro or Hot Wheels?
The answer is the Camaro, by a a year. The first Chevy muscle car was a 1967. Hot Wheels came out one year later in 1968. Now the two companies are partnering on a new 50th anniversary special edition Camaro, unveiled Wednesday at Mattel's Hot Wheels garage in El Segundo.
"This is a life-size car that you can buy and drive and own," said Todd Christensen, marketing manager for the Chevy Camaro. "It's the first time we've partnered with a toy company, so you can take your toy and actually have a version that you can drive for real."
Chevy will make between 2,000 and 3,000 of them. The car goes on sale in spring 2018 at a price of about $38,000, Christensen said, and is available in one color.
Orange.

"The beauty of the orange is that it actually has heritage both in Camaro as well as in Hot Wheels," said Chris Down, senior vice president and global general manager for Hot Wheels. "In Hot Wheels, it's known as iconic orange track that all 1:64 diecast miniature toys travel on. To Camaro, it goes back to the early days when they introduced the Camaro. Hugger orange was something they coined and established early on and is a fan favorite."
The 50th anniversary Hot Wheels Camaro will be available as a miniature toy from Mattel, and, from Chevrolet, in both coupe and convertible versions as a full-size car. An even more extreme version of the Hot Wheels Camaro, called the COPO, is capable of an eight-second quarter mile and has a top speed of 160 mph.
"We're in the car business, and we also do this for fun," said Christensen, the Chevy Camaro marketing manager. "We all have hot rods and cool Camaros at home, all the Camaro team does, and every one of us started our love of cars with Hot Wheels for sure."